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Specialty RetailHome & LifestylePremium Dining & LifestyleMixed-Use & Office Traffic

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Crystal Design Center (CDC), located at 888 Pradit Manutham Road in Bangkapi district, eastern Bangkok, is a specialized mixed-use development spanning approximately 170,000 square meters, established in 2010 as Asia"s largest integrated design district. It features over 300 tenants focused on high-end furniture, interior design, home decor, architectural materials, and construction products, alongside resource centers, exhibition spaces, offices, and dining options in multiple connected buildings.

The property serves as a one-stop hub for professionals including architects, designers, importers, exporters, and project owners, with recent redevelopment enhancing public plazas for community events and sustainability features. In the Bangkok retail market, CDC holds a niche position in the lifestyle and design sector, benefiting from stable regional demand amid overall market recovery in 2025, where prime retail rents average THB 3,717 per square meter monthly and vacancy rates stand at 4.71%.

Leasing advantages include targeted footfall from affluent demographics, flexible spaces for showrooms (36,000 sqm NLA), and proximity to highways for logistics, though suburban setting poses accessibility challenges.

Operational quality is supported by analytics tools like people counters for traffic monitoring. Potential risks involve competition from general home improvement chains and sensitivity to economic fluctuations affecting discretionary spending on design goods. Market factors such as rising e-commerce in home sectors and urban expansion influence performance, with CDC"s focus on experiential retail aiding resilience.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

888/2 Praditmanutham Road, Bangkok, Thailand

Insights

Demographics and Accessibility

CDC primarily attracts upper-middle-class professionals, homeowners, and design enthusiasts aged 25-55 in eastern Bangkok suburbs, with household incomes above THB 100,000 monthly. Footfall is targeted rather than mass, estimated at moderate levels due to niche appeal, enhanced by event-driven traffic; people counting systems track entries for optimization. Accessibility relies on private vehicles or taxis via Ekkamai-Ram Indra highway, lacking direct BTS/MRT links, which limits impulse visits but suits logistics for large-item purchases. This positioning supports steady B2B and high-value transactions but may hinder broader consumer draw in a car-dependent area.

Tenant Mix and Occupancy

The tenant mix emphasizes premium design brands in furniture, lighting, fabrics, and decor, with 300+ outlets including showrooms and boutiques, complemented by F&B for dwell time. Occupancy remains strong in this specialized segment, aligning with Bangkok"s low 4.71% vacancy, though exact figures unavailable; diversification into offices and events bolsters stability. Strengths include curated synergy attracting trade buyers, while weaknesses involve category saturation in home goods amid e-commerce growth. Overall, the mix fosters professional networking, contributing to consistent performance in a recovering market.

Competition and Lease Terms

Competition includes nearby home centers like Index Living Mall and SB Design Square, plus online platforms eroding physical sales; CDC differentiates via integrated resources and events. Lease terms feature competitive rents around THB 2,500-3,500 per sqm monthly for niche spaces, with incentives like fit-out periods for anchor tenants. Risks encompass market saturation in design retail and access issues impacting footfall, but advantages lie in long-term leases for established brands and growth potential from urban migration. Neutral factors: stable economy supports premium leasing, yet rising operational costs from competition require adaptive strategies.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
35,957
Year Built
2009
Parking Spaces
2000
Average Monthly Footfall
416,667
Owner
K.E. Group / Ally REIT
Anchor Tenants
SCG

Detailed Market Analytics

Primary Catchment Area
5 km Radius
Secondary Catchment Area
10 km Radius
Catchment area population
500,000 People
Population growth rate
0.17 %
Median age
38 Years
Household size
2.5 Persons
Education level (tertiary)
40.0 %

Median household income
900 USD/month
Unemployment rate
1.0 %
Cost of living index
55 Index (NY=100)

Retail spending per capita
1,400 USD/year
Spending on apparel
140 USD/year
Spending on groceries
280 USD/year
Spending on electronics
70 USD/year

Annual foot traffic
5,000,000 Visitors/year
Dwell time
120 Minutes
Conversion rate
20.0 %
Sales per square meter
20,000 THB/sqm/year

Number of retail stores
300 Stores
Anchor tenant presence
Yes Binary
Competitor density (same category)
High Qualitative
Tenant diversity
High Qualitative
Unique Concepts
Yes Binary

Gross Leasable Area
35,957 sqm
Number of Levels
4 Levels
Average rent per square meter
700 THB/sqm/month
Vacancy rate
6.4 %
Lease term flexibility
Medium Qualitative
Available retail space
2,200 sqm

Proximity to main roads
High Qualitative
Public transport access
Medium Qualitative
Parking spaces
2,000 Spaces
Pedestrian traffic
Medium Qualitative

E-commerce competition
High Qualitative
Click-and-collect adoption
50.0 %
Internet penetration
90.0 %

Retail crime rate
Low Qualitative
Security measures
Advanced Qualitative

Promotional events
Frequent Qualitative
Loyalty program penetration
30.0 %
Digital signage presence
Yes Binary

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Qualitative
Mall expansion plans
Redeveloped Qualitative
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