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Crossgates Village Shopping Center is a community-oriented retail property located at 1574 W Government Street in Brandon, Mississippi, a suburb of Jackson. Opened in 1981, it spans approximately 100,000 square feet in a strip-style format with ample surface parking. Anchored by national tenants including Ollie's Bargain Outlet, Dollar Tree, and Planet Fitness, the center features a mix of discount retail, fitness, and service-oriented stores such as Factory Connection for apparel, cellular services, and hair salons.

Positioned along high-traffic U.S. Highway 80, it benefits from proximity to Interstate 20, providing strong accessibility to the greater Jackson metro area. Brandon boasts the highest median household income in Mississippi at $71,485, with a population of around 25,000 characterized by families and professionals drawn to its low crime rates and quality of life. The center's market position is solid as an established neighborhood hub serving daily needs, with occupancy rates typically above 90% supported by stable anchors.

Leasing advantages include competitive triple-net rents estimated at $15-20 per square foot annually, high visibility for junior anchor spaces up to 1,200 square feet, and a loyal local customer base. However, the property faces challenges from its age, including potential maintenance needs for infrastructure, and increasing competition from newer developments like Crossgates Landing and Crossgates Corners, which offer modern amenities and grocery anchors.

Retail sales in Brandon reached record highs in 2023, indicating robust market demand, but saturation in discount categories could pressure smaller tenants.

Overall, it suits value-oriented retailers targeting middle-income demographics, though due diligence on traffic patterns and co-tenancy clauses is recommended.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

1574 W Government St, Brandon, United States

Insights

Demographic Profile

Brandon, MS, features a population of approximately 25,000 with a median household income of $71,485, the highest in Mississippi, and a predominantly White (74.2%) and Black (22.6%) demographic. The area attracts families and professionals due to its suburban appeal, low unemployment around 3.5%, and strong retail sales growth, with 2023 marking the city's best sales tax year. This affluent base supports consistent footfall for everyday shopping, but economic shifts in the Jackson metro could impact discretionary spending on non-essential retail.

Accessibility and Footfall

Situated on U.S. Highway 80 with daily traffic counts exceeding 20,000 vehicles and close to I-20 (less than 2 miles), the center offers excellent drive-time access within 5-10 minutes for 70% of the local trade area. Large parking lot accommodates peak hours without congestion. Footfall benefits from anchor draw, estimated at 5,000-7,000 visitors weekly, bolstered by nearby residential growth. Drawbacks include potential access issues during peak traffic on Hwy 80 and limited public transit options, relying heavily on vehicular traffic in this car-dependent suburb.

Tenant Mix and Competition

The tenant mix emphasizes value retail with anchors like Ollie's and Dollar Tree driving traffic to smaller shops in fashion, services, and fitness. Occupancy remains high at over 90%, with stable long-term leases. However, competition intensifies from proximate centers like Kroger-anchored Crossgates Corners and diverse Crossgates Landing, featuring dining and clinics, potentially diverting premium shoppers. Risks include category overlap in discounts leading to sales cannibalization and the need for adaptive merchandising to counter e-commerce trends in a maturing market.

Building Details

Property Type
Neighborhood
Gross Leasable Area
7000
Year Built
1985
Parking Spaces
6000
Average Monthly Footfall
1,000,000
Owner
Private
Anchor Tenants
Ollie's Bargain Outlet, Dollar Tree, Planet Fitness

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
30 km
Catchment area population
500,000 People
Population growth rate
1.2 %
Median age
35 Years
Household size
2.4 Persons
Education level (tertiary)
42.0 %

Median household income
82,410 USD
Unemployment rate
4.2 %
Cost of living index
95 Index

Retail spending per capita
4,800 USD per year
Spending on apparel
1,200 USD per year
Spending on groceries
3,500 USD per year
Spending on electronics
900 USD per year

Annual foot traffic
12,000,000 Visitors
Dwell time
1.5 Hours
Conversion rate
25.0 %
Sales per square meter
450 USD

Number of retail stores
120 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
Medium Density
Tenant diversity
High Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
7,000 sqm sqm
Number of Levels
2 Levels
Average rent per square meter
25 USD
Vacancy rate
12.0 %
Lease term flexibility
High Flexibility
Available retail space
18,581 sqm

Proximity to main roads
Direct Access
Public transport access
Yes Access
Parking spaces
6,000 Spaces
Pedestrian traffic
Low Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Moderate Adoption
Internet penetration
92.0 %

Retail crime rate
Low Rate
Security measures
Comprehensive Measures

Promotional events
Frequent Events
Loyalty program penetration
30.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
2.0 %
New tenant pipeline
Active Pipeline
Mall expansion plans
Mixed-use Plans
City Snapshot
Brandon, MS

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City Snapshot
Brandon, MS

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
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