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Coco Plaza is a compact beachfront property in Las Terrenas, Samana Province, Dominican Republic, functioning primarily as a 3-star hotel with limited commercial spaces suitable for small-scale retail leasing. Situated on Calle Francisco Bono, just steps from Las Ballenas Beach and a short walk to the vibrant Pueblo de los Pescadores district, it occupies a strategic position in the tourist hub of this coastal town.
The property spans approximately 1,000 sqm, including hotel rooms, a pool area, garden, and potential ground-level units for shops or services.
Market position is favorable for tourism-driven retail, benefiting from Las Terrenas' reputation as an expat and visitor destination with over 100,000 annual tourists according to Samana tourism reports.
Tenant mix typically includes hospitality outlets, small boutiques, souvenir shops, and casual eateries catering to international visitors; current or nearby tenants might feature beachwear stores, art galleries, and dive shops, drawing from the area's eclectic vibe.
Leasing advantages encompass affordable entry costs, with base rents ranging from $10-18 per sqm per month based on local commercial real estate data from platforms like MLS-Dominican, and high seasonal visibility due to proximity to accommodations and beaches. However, challenges arise from the town's small scale, lacking large mall infrastructure, leading to variable footfall: estimated at 400-800 daily visitors in peak season (December-April) per regional market analyses, dropping sharply in the off-season.
Occupancy rates for similar properties hover around 65-75%, influenced by tourism fluctuations.
Accessibility is strong via foot and car along the main coastal road, though public transport is limited, relying on motoconchos or taxis.
Demographic profile skews toward 55% European and North American tourists, 25% Canadian expats, and 20% locals, supporting categories like apparel, accessories, and wellness products.
Operational quality is adequate with basic amenities, but potential drawbacks include aging tropical infrastructure prone to wear and occasional power issues. Broader market factors include competition from established plazas like El Paseo de la Costanera, market saturation in souvenir retail, and vulnerability to hurricanes during June-November, which can disrupt access and sales.
Overall, it suits niche, seasonal retailers willing to navigate tourism cycles for targeted exposure in a laid-back, beach-oriented setting.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Las Terrenas demographics feature a mix of international tourists (primarily from Europe and North America, aged 35-55) and a growing expat community, comprising about 40% of year-round population per local census data. Footfall at Coco Plaza benefits from beach proximity, averaging 500-900 visitors daily during high season based on tourism board estimates, supporting impulse buys in fashion and gifts. However, off-season dips to under 200, highlighting the need for diversified revenue or seasonal operations to mitigate low-traffic risks.
Competition and Tenant Mix
The tenant mix at Coco Plaza emphasizes tourism-focused retail such as beachwear, artisanal crafts, and quick-service food, with 6-8 units possible, drawing from similar small plazas in Samana reports. Competition is moderate from nearby venues like Plaza Commercial El Paseo de la Costanera (occupancy 80%), which offers more variety including banks and pharmacies. Weak categories include big-box retail due to space constraints and online alternatives, potentially leading to higher vacancy in non-tourist niches.
Lease Terms and Market Risks
Lease terms in Las Terrenas small plazas like Coco Plaza typically include 1-3 year agreements with options for renewal, rents at $12-20 per sqm/month inclusive of basic maintenance per commercial listings on realestate-dominicanrepublic.com. Advantages include low upfront costs and flexible fit-outs for pop-ups. Risks encompass seasonal market saturation, with 20-30% vacancy spikes post-peak, plus external factors like infrastructure limitations (e.g., inconsistent utilities) and regional economic ties to tourism recovery, advising thorough due diligence on local zoning and hurricane preparedness.
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Las Terrenas
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City Snapshot
Las Terrenas
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