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Chip Mong Sen Sok Mall is a four-storey retail property spanning approximately 40,000 square meters, located in the Sen Sok district of Phnom Penh, Cambodia. Developed by Chip Mong Retail, a subsidiary of the Chip Mong Group, the mall opened in 2020 and positions itself as a community-oriented shopping center targeting families and local residents. It features a diverse tenant mix including a Chip Mong Supermarket as an anchor, along with lifestyle brands, dining options, entertainment facilities such as a playground and game zone, and various services.

The mall emphasizes a relaxed atmosphere with modern design elements, aiming to serve the growing urban population in northwestern Phnom Penh. In the broader retail market, Phnom Penh retail sector has seen supply growth exceeding 800,000 square meters projected by 2025, with average occupancy rates around 64.5 percent in late 2024, reflecting challenges from overbuilding and shifting consumer preferences toward online shopping.

Footfall data specific to the mall is not publicly detailed, but citywide trends indicate diminishing traffic in some established centers due to increased competition.

Rent levels for retail spaces in Phnom Penh vary by format, with community malls like this one typically ranging from 10 to 25 USD per square meter per month, though exact figures for Chip Mong Sen Sok Mall are not disclosed.

Accessibility is supported by its placement in a major commercial district with proximity to residential areas, but parking constraints during peak hours have been noted as a limitation. The tenant mix includes food courts, supermarkets, and entertainment, contributing to a balanced offering, yet weak categories in fashion or luxury may limit appeal to higher-income shoppers.

Demographic profiles show Sen Sok district with a population of over 180,000, part of Phnom Penhs 2.4 million residents, with median household incomes around 1,600 USD annually, indicating a middle-market focus.

Leasing advantages include flexible spaces for mid-tier retailers, but risks involve market saturation and potential vacancy pressures.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Oknha Mong Reththy St. (1928), Phnom Penh, Cambodia

Insights

Demographic Profile

Sen Sok district, where the mall is located, had a population of approximately 182,903 in 2019, representing about 10 percent of Phnom Penhs total residents. The area features a mix of urban and suburban households, with Cambodias overall median age at 26.2 years and a fertility rate of 2.5, suggesting a young, growing population. Annual household income per capita in Cambodia stands at around 1,592 USD as of 2021, pointing to a predominantly middle- to lower-middle-income demographic. This supports demand for affordable retail and family-oriented services, but may constrain spending on premium goods, potentially leading to slower turnover in higher-end categories and emphasizing the need for value-driven tenant strategies.

Competitive Landscape

Phnom Penh retail market faces saturation with over a dozen malls, including direct competitors in Sen Sok such as AEON Mall Sen Sok City, which offers larger scale and international brands. Other nearby properties like Chip Mong 271 Mega Mall and Eden Garden add to the density, contributing to citywide occupancy rates dropping to 64.5 percent in 2024. This competition can dilute footfall, with reports indicating declines in traffic amid overbuilding, posing risks for new entrants but opportunities for differentiated family-focused positioning in underserved niches.

Operational and Accessibility Factors

The mall benefits from good road connectivity in a commercial hub, facilitating access for local residents, though public transport options remain limited in Phnom Penh. Operational quality includes modern infrastructure and amenities like food courts and play areas, enhancing dwell time, but issues such as tight parking and aging elements in similar properties highlight maintenance risks. Rent levels in community malls average 10-25 USD per square meter, with potential for negotiation amid low occupancy, yet infrastructure challenges like traffic congestion could impact performance.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
17,013
Year Built
2021
Parking Spaces
800
Average Monthly Footfall
416,667
Owner
Chip Mong Group
Anchor Tenants
Chip Mong Supermarket, Starbucks

Detailed Market Analytics

Primary Catchment Area
5 km radius
Secondary Catchment Area
15 km radius
Catchment area population
2,425,800 People
Population growth rate
3.1 %
Median age
26.2 Years
Household size
4.5 People
Education level (tertiary)
18.0 %

Median household income
5,500 USD annual
Unemployment rate
0.53 %
Cost of living index
55 Index (NY=100)

Retail spending per capita
1,200 USD annual
Spending on apparel
250 USD annual
Spending on groceries
400 USD annual
Spending on electronics
150 USD annual

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
6,000 USD annual

Number of retail stores
150 Stores
Anchor tenant presence
Yes
Competitor density (same category)
Medium
Tenant diversity
High
Unique Concepts
20.0 %

Gross Leasable Area
17,013 sqm
Number of Levels
4 Levels
Average rent per square meter
35 USD monthly
Vacancy rate
32.0 %
Lease term flexibility
Medium
Available retail space
5,444 sqm

Proximity to main roads
Close
Public transport access
Good
Parking spaces
800 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
Medium
Internet penetration
80.0 %

Retail crime rate
Low-Medium
Security measures
CCTV and guards

Promotional events
Frequent
Loyalty program penetration
30.0 %
Digital signage presence
Yes

Projected foot traffic growth
8.0 %
New tenant pipeline
Strong
Mall expansion plans
Planned
City Snapshot
Phnom Penh

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Phnom Penh

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