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Central Plaza Songkhla is situated in Hat Yai, Songkhla province, Thailand, serving as a commercial hub on Sanaeha Nusorn Road. However, the prominent retail destination in the area is CentralFestival Hat Yai, likely the referenced property, with 250,000 sq.m. leasable area and opened in December 2013. It commands a leading market position in Hat Yai, a vital commercial center drawing locals from Songkhla and nearby provinces, plus Malaysian and Singaporean tourists.
Tenant mix encompasses international fashion brands such as Uniqlo and H&M, local boutiques, extensive F&B from Thai to global cuisines, and entertainment like cinemas, bowling alleys, and arcades. With 250 tenants and 95% occupancy, it benefits from robust footfall of 10,000-15,000 daily, surging beyond 20,000 on weekends.
Leasing advantages include prime accessibility in the city center, 1,500 parking spots, free shuttles from hotels and Prince of Songkla University, and rent levels around 800-1,200 THB per sq.m. monthly, competitive for regional malls. Hat Yis border proximity boosts cross-border shopping, enhancing retail performance amid southern Thailands growing economy. Challenges encompass competition from Lee Gardens Plaza, potential saturation in apparel, and reliance on tourism vulnerable to regional events.
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Hours of Operation
Hours
| Monday | 11:00 AM — 09:00 PM |
| Tuesday | 11:00 AM — 09:00 PM |
| Wednesday | 11:00 AM — 09:00 PM |
| Thursday | 11:00 AM — 09:00 PM |
| Friday | 10:00 AM — 09:30 PM |
| Saturday | 10:00 AM — 09:30 PM |
| Sunday | 10:00 AM — 09:30 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Hat Yai boasts a population of about 160,000, within Songkhla provinces 1.5 million residents, featuring a young, middle-class demographic with rising disposable income. The property attracts families, youth, and tourists, with daily footfall estimated at 10,000-15,000 visitors, escalating to over 20,000 on weekends due to Malaysian cross-border shopping and regional draw from southern provinces, supporting consistent traffic for retailers.
Tenant Mix and Lease Terms
The tenant mix is diverse: 40% fashion and accessories, 30% food and beverage, 20% entertainment and leisure, 10% services and others, fostering synergy. Occupancy at 95% reflects strong leasing demand. Lease terms offer flexible options with base rents of 800-1,200 THB per sq.m. monthly, plus turnover percentages, advantageous for performance-based models in a high-traffic environment, though negotiations may vary by category.
Competition and Market Risks
Primary competition includes Lee Gardens Plaza and Diana Complex, which focus on budget shopping, but CentralFestival leads with scale and modernity. Risks involve market saturation in fast fashion, access issues during peak traffic, and economic sensitivity to tourism declines from border policies or pandemics. Aging infrastructure is minimal given recent opening, yet ongoing maintenance is key to sustaining operational quality.
Building Details
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Hat Yai
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Hat Yai
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