NEW

Brand Fit Snapshot

Best for:

Value & Discount RetailDaily Essentials & GrocerySpecialty RetailLocal Services

Not ideal if:

Premium Positioning
Want to know if your brand fits?
Quick assessment - takes 30 seconds
Check Your Fit

Bazar Salam is a traditional shopping center located in Qom, Iran, known for its affordable retail space and focus on everyday goods catering to local residents and pilgrims. The property comprises mostly small, independent shops offering clothing, household items, and religious goods. It has a dense layout, modest facilities, and limited parking. Its foot traffic is steady due to its proximity to religious sites, but customer demographics skew toward budget-conscious buyers rather than premium shoppers.

The property lacks modern amenities, has relatively low rental rates, and limited visibility for branded international tenants.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Qom, Qom, Iran

Insights

Affordability and Rental Rates

Rental rates are significantly lower than modern malls in Qom, making it suitable for small, independent retailers or budget-focused concepts, but less attractive for premium or luxury brands expecting higher spending power.

Customer Base and Demographics

The customer base consists primarily of local families and religious pilgrims, which means demand is highly seasonal, and average basket size tends to be modest, favoring necessities over discretionary or high-end purchases.

Facility Quality and Retail Environment

The mall lacks modern infrastructure, air conditioning, and signage, and offers a crowded and dated shopping experience, which may be challenging for brands that rely on visual merchandising or require a polished, controlled environment to reflect their image.

Building Details

Property Type
Convenience
Gross Leasable Area
3000
Year Built
2022
Parking Spaces
200
Average Monthly Footfall
416,667
Anchor Tenants
Mobile Shahab, Dayan Mobile

Detailed Market Analytics

Primary Catchment Area
5 Kilometers
Secondary Catchment Area
15 Kilometers
Catchment area population
2,000,000 People
Population growth rate
1.2 %
Median age
30 Years
Household size
4.5 People
Education level (tertiary)
25.0 %

Median household income
3,500 USD
Unemployment rate
12.0 %
Cost of living index
70 Index

Retail spending per capita
1,200 USD
Spending on apparel
300 USD
Spending on groceries
400 USD
Spending on electronics
200 USD

Annual foot traffic
5,000,000 Visits
Dwell time
90 Minutes
Conversion rate
20.0 %
Sales per square meter
2,500 USD

Number of retail stores
110 Stores
Anchor tenant presence
Yes
Competitor density (same category)
10.0 %
Tenant diversity
80.0 %
Unique Concepts
5 Stores

Number of Levels
13 Levels
Average rent per square meter
30 USD
Vacancy rate
8.0 %
Lease term flexibility
Moderate
Available retail space
240 SQUARE METERS
Gross Leasable Area
3,000 Square meters

Proximity to main roads
0.5 Kilometers
Public transport access
Yes
Parking spaces
200 Spaces
Pedestrian traffic
High

E-commerce competition
Moderate
Click-and-collect adoption
10.0 %
Internet penetration
70.0 %

Retail crime rate
Low
Security measures
High

Promotional events
20 Events
Loyalty program penetration
15.0 %
Digital signage presence
Yes

Projected foot traffic growth
3.0 %
New tenant pipeline
10 Stores
Mall expansion plans
No
City Snapshot
Qom

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample

Top retail destinations across Iran.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

City Snapshot
Qom

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample
Brands Wanted · 5,400 SF

1–1.5 year lease, below market rent, 2nd-generation, fully operational, cosmetic build-out only — move-in ready

At Market Street – The Woodlands, TX, USA

More Info