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The Shoppes at Franklin Square is a 317,824 square foot open-air retail center located at 2900-3086 East Franklin Blvd in Gastonia, North Carolina, within the Charlotte-Concord-Gastonia metro area. Developed in 2007 on approximately 10 acres, it serves as a dominant retail node with over 1.1 million square feet of surrounding retail space. The tenant mix comprises national anchors such as Walmart Supercenter, Lowes, The Home Depot, Best Buy, Ross Dress for Less, Michaels, and Five Below, complemented by inline retailers including Boot Barn, Skechers, Dollar Tree, pOpshelf, Hibbett Sports, and dining options like Chilis Grill and Bar.
Accessibility is strong via Interstate 85 with 110,000 daily vehicles and US 29-74/E Franklin Blvd with 24,000 daily vehicles, contributing to an estimated 6.2 million annual visits. Gastonia experiences socioeconomic growth from affordability and Charlotte proximity, with a 5-mile radius featuring 117,082 residents, 47,205 households, and average household income of $97,053; daytime population is 112,524.
Occupancy remains robust at near 100% for anchors, though about 27,000 square feet of inline space is available.
Leasing advantages include high footfall from anchors and adjacency to Caromont Regional Medical Center (435 beds), but challenges involve market saturation, competition from adjacent centers, and potential maintenance needs for aging infrastructure built nearly two decades ago. Triple net cam charges in the area range from $3 to $5 per square foot, supporting operational costs amid middle-income demographics.
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Hours of Operation
Hours
| Monday | 09:30 AM — 08:00 PM |
| Tuesday | 09:30 AM — 08:00 PM |
| Wednesday | 09:30 AM — 08:00 PM |
| Thursday | 09:30 AM — 08:00 PM |
| Friday | 09:30 AM — 08:00 PM |
| Saturday | 09:30 AM — 08:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Accessibility
The 5-mile trade area around The Shoppes at Franklin Square includes a population of 117,082 and 47,205 households with an average income of $97,053, indicating a stable middle-income consumer base suitable for value-oriented retail. Daytime population totals 112,524, bolstered by nearby employment centers like Caromont Regional Medical Center. Accessibility enhances performance, with I-85 carrying 110,000 vehicles daily and E Franklin Blvd seeing 24,000, facilitating strong visibility and draw for tenants reliant on drive-up traffic.
Tenant Mix and Footfall
Anchors such as Walmart Supercenter, Lowes (126,011 sq ft), The Home Depot (133,711 sq ft), and Best Buy (46,675 sq ft) drive significant traffic, estimated at 6.2 million annual visits per recent data. The mix balances big-box home improvement and discount retail with specialty apparel (Ross, Boot Barn, Skechers) and hobby stores (Michaels, Five Below), plus services like Pep Boys and GNC. This diversity supports cross-shopping, though some categories like dining show vacancies, presenting opportunities for food and beverage tenants in a high-traffic environment.
Market Position and Risks
Gastonia's retail market benefits from Charlotte metro growth and affordability, positioning the center well in a node with 1.1 million sq ft of retail. Strengths include anchor stability and medical adjacency for consistent footfall. However, risks arise from competition among nearby power centers, potential saturation in discount and home goods categories, and economic vulnerabilities in a $97,000 average income area. Infrastructure from 2007 may require updates, and triple net charges of $3-5 per sq ft could impact smaller tenants amid fluctuating occupancy for inline spaces.
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Gastonia, NC
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Gastonia, NC
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