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The Shoppes at Franklin Square is a 317,824 square foot open-air retail center located at 2900-3086 East Franklin Blvd in Gastonia, North Carolina, within the Charlotte-Concord-Gastonia metro area. Developed in 2007 on approximately 10 acres, it serves as a dominant retail node with over 1.1 million square feet of surrounding retail space. The tenant mix comprises national anchors such as Walmart Supercenter, Lowes, The Home Depot, Best Buy, Ross Dress for Less, Michaels, and Five Below, complemented by inline retailers including Boot Barn, Skechers, Dollar Tree, pOpshelf, Hibbett Sports, and dining options like Chilis Grill and Bar.

Accessibility is strong via Interstate 85 with 110,000 daily vehicles and US 29-74/E Franklin Blvd with 24,000 daily vehicles, contributing to an estimated 6.2 million annual visits. Gastonia experiences socioeconomic growth from affordability and Charlotte proximity, with a 5-mile radius featuring 117,082 residents, 47,205 households, and average household income of $97,053; daytime population is 112,524.

Occupancy remains robust at near 100% for anchors, though about 27,000 square feet of inline space is available.

Leasing advantages include high footfall from anchors and adjacency to Caromont Regional Medical Center (435 beds), but challenges involve market saturation, competition from adjacent centers, and potential maintenance needs for aging infrastructure built nearly two decades ago. Triple net cam charges in the area range from $3 to $5 per square foot, supporting operational costs amid middle-income demographics.

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Hours of Operation

Hours

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Monday09:30 AM — 08:00 PM
Tuesday09:30 AM — 08:00 PM
Wednesday09:30 AM — 08:00 PM
Thursday09:30 AM — 08:00 PM
Friday09:30 AM — 08:00 PM
Saturday09:30 AM — 08:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

9700 Kingston Pike, Gastonia, United States

Insights

Demographics and Accessibility

The 5-mile trade area around The Shoppes at Franklin Square includes a population of 117,082 and 47,205 households with an average income of $97,053, indicating a stable middle-income consumer base suitable for value-oriented retail. Daytime population totals 112,524, bolstered by nearby employment centers like Caromont Regional Medical Center. Accessibility enhances performance, with I-85 carrying 110,000 vehicles daily and E Franklin Blvd seeing 24,000, facilitating strong visibility and draw for tenants reliant on drive-up traffic.

Tenant Mix and Footfall

Anchors such as Walmart Supercenter, Lowes (126,011 sq ft), The Home Depot (133,711 sq ft), and Best Buy (46,675 sq ft) drive significant traffic, estimated at 6.2 million annual visits per recent data. The mix balances big-box home improvement and discount retail with specialty apparel (Ross, Boot Barn, Skechers) and hobby stores (Michaels, Five Below), plus services like Pep Boys and GNC. This diversity supports cross-shopping, though some categories like dining show vacancies, presenting opportunities for food and beverage tenants in a high-traffic environment.

Market Position and Risks

Gastonia's retail market benefits from Charlotte metro growth and affordability, positioning the center well in a node with 1.1 million sq ft of retail. Strengths include anchor stability and medical adjacency for consistent footfall. However, risks arise from competition among nearby power centers, potential saturation in discount and home goods categories, and economic vulnerabilities in a $97,000 average income area. Infrastructure from 2007 may require updates, and triple net charges of $3-5 per sq ft could impact smaller tenants amid fluctuating occupancy for inline spaces.

Building Details

Property Type
Neighborhood
Gross Leasable Area
6951
Year Built
1984
Parking Spaces
200
Average Monthly Footfall
41,667
Owner
FMOC, Ltd
Anchor Tenants
State Farm, The Chop House

Detailed Market Analytics

Primary Catchment Area
Franklin Square, NY Hectares
Secondary Catchment Area
Nassau County, NY Hectares
Catchment area population
30,600 People
Population growth rate
0.1 %
Median age
40.7 Years
Household size
3.2 Persons per household
Education level (tertiary)
40.0 %

Median household income
$140,051 USD
Unemployment rate
4.2 %
Cost of living index
148 Index

Retail spending per capita
$4,800 USD per year
Spending on apparel
$1,200 USD per year
Spending on groceries
$3,500 USD per year
Spending on electronics
$800 USD per year

Annual foot traffic
500,000 Visitors
Dwell time
45 Minutes
Conversion rate
25.0 %
Sales per square meter
$8,500 USD per year

Number of retail stores
20 Stores
Anchor tenant presence
Yes Boolean
Competitor density (same category)
3 Competitors per 10 km
Tenant diversity
Medium Scale
Unique Concepts
5 Unique stores

Gross Leasable Area
6,951 sqm sqm
Number of Levels
1 Levels
Average rent per square meter
$250 USD per month
Vacancy rate
0.0 %
Lease term flexibility
High Scale
Available retail space
0 Square feet

Proximity to main roads
Direct Meters
Public transport access
Good Scale
Parking spaces
200 Spaces
Pedestrian traffic
Moderate Scale

E-commerce competition
High Scale
Click-and-collect adoption
30.0 %
Internet penetration
95.0 %

Retail crime rate
2.5 %
Security measures
CCTV and patrols Measures

Promotional events
12 Events per year
Loyalty program penetration
20.0 %
Digital signage presence
Yes Boolean

Projected foot traffic growth
2.0 %
New tenant pipeline
3 Potential tenants
Mall expansion plans
nan Plans
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Gastonia, NC

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Gastonia, NC

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