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Robinsons Lifestyle Pattaya is a mid-sized regional shopping center on Sukhumvit Road in North Pattaya, Chonburi Province, Thailand. Opened in 2008, it spans 50,000 sqm gross leasable area across 4 levels, targeting a primary catchment of 250,000 residents within 10 km radius, growing at 0.5% annually, plus expatriates and tourists.

Tenant mix includes over 150 stores: anchors like Robinsons Department Store, Tops Supermarket, and SF Cinema; 40% apparel with H&M and Uniqlo; 25% F&B options from fast food to international cuisine; 15% entertainment; 20% services and electronics.

Market position as a lifestyle hub for middle-income locals (median household income 25,000 THB/month) and visitors benefits from Pattaya tourism economy, yielding 4,500,000 annual visitors and daily footfall of 8,000-12,000, with 90-minute dwell time and 25% conversion rate. Occupancy at 92-95% reflects strong demand in a market with 5-7% vacancy.

Leasing advantages encompass competitive base rents of 800-1,500 THB/sqm/month (20-30% below beachfront), 3-5 year terms, 1-2 months free rent incentives, and 8-10% turnover on sales over 100,000 THB/sqm/year.

Accessibility via highways and public transport supports 1,200-2,000 parking spaces, though peak traffic poses issues. Drawbacks include seasonal 20-30% footfall dips and aging 2008 infrastructure raising CAM charges to 150-200 THB/sqm/year.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Pattaya Sai 2 Road, Pattaya, Thailand

Insights

Demographics and Footfall

Primary demographics feature 60% middle to upper-middle income locals aged 25-45, 25% European/Russian expatriates, and 15% domestic tourists in Pattaya and Bang Lamung district (population 120,000 locals). Median age 38, household size 3.2, tertiary education 25%, unemployment 1.2%. Retail spending per capita 32,000 THB/year (apparel 4,500 THB, groceries 8,000 THB). Annual footfall 4,500,000 visitors, daily average 8,000-12,000 rising to 15,000 on weekends, with 3% projected growth but 20-30% low-season dips (May-October) tied to tourism cycles, impacting sales stability for non-essential categories.

Competition and Risks

Faces moderate-high competition from Central Festival Pattaya Beach (150,000 sqm, 20,000 daily footfall) and Terminal 21 Pattaya (18,000 visitors, themed attractions), with 3 malls per 100 sq km and over 10 in 20 km radius causing saturation in fashion/F&B (10% occupancy pressure per market reports). E-commerce erodes 5-7% physical sales annually. Risks include tenant poaching by newer venues, tourism volatility delaying payments, and reliance on seasonal visitors (80% Pattaya GDP from tourism), potentially pressuring occupancy below 95% in low seasons amid total leasable area exceeding 500,000 sqm citywide.

Lease Terms and Occupancy

Occupancy 92-95% (mall vacancy 5%), above Pattaya average of 93-96%, with 10 new tenants planned; supports mid-tier retailers via flexible spaces (50-5,000 sqm). Base rents 800-1,500 THB/sqm/month (average 800-1,200), sales per sqm 15,000 THB/year. Terms 3-5 years with renewal options, 8-10% turnover rent over thresholds, and incentives like free rent periods. Operational quality includes modern HVAC/CCTV but aging infrastructure elevates CAM to 150-200 THB/sqm/year; 85% internet penetration aids 40% click-and-collect sales, though access congestion on Sukhumvit Road challenges logistics.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
250,000
Year Built
2009
Parking Spaces
1200
Average Monthly Footfall
375,000
Owner
Central Pattana Public Company Limited
Anchor Tenants
Robinson Department Store, Central Department Store, Tops Supermarket, SF Cinema

Detailed Market Analytics

Primary Catchment Area
10 km radius
Secondary Catchment Area
30 km radius
Catchment area population
250,000 People
Population growth rate
0.5 %
Median age
38 Years
Household size
3.2 Persons
Education level (tertiary)
25.0 %

Median household income
25,000 THB/month
Unemployment rate
1.2 %
Cost of living index
45 Index (NY=100)

Retail spending per capita
32,000 THB/year
Spending on apparel
4,500 THB/year per capita
Spending on groceries
8,000 THB/year per capita
Spending on electronics
3,200 THB/year per capita

Annual foot traffic
4,500,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
15,000 THB/year

Number of retail stores
150 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Malls per 100km²
Tenant diversity
High
Unique Concepts
15.0 %

Gross Leasable Area
250,000 sqm
Number of Levels
4 Levels
Average rent per square meter
800 THB/month
Vacancy rate
5.0 %
Lease term flexibility
3-5 Years
Available retail space
2,500 sqm

Proximity to main roads
High
Public transport access
Good
Parking spaces
1,200 Spaces
Pedestrian traffic
Moderate

E-commerce competition
5-7 % annually
Click-and-collect adoption
40.0 %
Internet penetration
85.0 %

Retail crime rate
Low
Security measures
Standard

Promotional events
Regular
Loyalty program penetration
30.0 %
Digital signage presence
Yes

Projected foot traffic growth
3.0 %
New tenant pipeline
10 New stores planned
Mall expansion plans
nan
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