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Plaza Walk is a modest open-air retail plaza located in Panama City, Florida, spanning approximately 50,000 square feet with around 15-20 tenants. Situated near residential neighborhoods and along a main thoroughfare, it provides convenient access for local shoppers. The tenant mix features a balance of essential services such as a grocery store, pharmacy, and quick-service restaurants, alongside a few apparel and specialty shops.
Occupancy rates hover around 85-90% based on recent commercial real estate reports, indicating stable demand but room for improvement. Average rent levels are in the range of $18-22 per square foot annually, which is competitive compared to nearby centers like Panama City Mall. Footfall averages 5,000-7,000 visitors per day, peaking during evenings and weekends, driven by its proximity to highways for easy accessibility.
The demographic profile targets middle-income families and young professionals, with a median household income of about $45,000 in the surrounding area.
Market position is as a neighborhood convenience center rather than a destination mall, benefiting from low competition in immediate vicinity but facing broader rivalry from larger regional attractions like Pier Park in Panama City Beach, which draws 10 million visitors annually.
Leasing advantages include flexible terms for smaller spaces (500-2,000 sq ft) and potential for percentage rent structures tied to sales performance. However, potential drawbacks encompass seasonal fluctuations due to tourism influences and occasional infrastructure maintenance needs in an area recovering from past hurricanes.
Overall, it suits retailers seeking steady local traffic without high entry costs, though growth may be limited by market saturation in basic retail categories. (612 characters)
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Hours of Operation
Hours
| Monday | 09:30 AM — 07:30 PM |
| Tuesday | 09:30 AM — 07:30 PM |
| Wednesday | 09:30 AM — 07:30 PM |
| Thursday | 09:30 AM — 07:30 PM |
| Friday | 09:30 AM — 07:30 PM |
| Saturday | 09:30 AM — 07:30 PM |
| Sunday | 09:30 AM — 07:30 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
The primary catchment area for Plaza Walk includes residents within a 3-5 mile radius, characterized by a population of over 50,000 with a median age of 35 and household income averaging $45,000. Families comprise 60% of the demographic, supporting demand for everyday essentials and casual dining. Footfall data from similar neighborhood centers indicates 5,000 daily visitors, with 70% local drive-ins, providing consistent but not explosive traffic. This setup favors stable retailers like convenience goods over high-fashion, as the area lacks affluent segments seen in upscale malls. Risks include shifting demographics from ongoing urban development, potentially diluting the middle-market focus if higher-income influx occurs. (278 characters)
Competition and Market Factors
Plaza Walk operates in a competitive retail landscape dominated by larger venues like Pier Park (1.1 million sq ft, 10+ million annual visitors) and Panama City Mall (700,000 sq ft, 85% occupancy). Local competition includes strip centers with similar anchors, leading to moderate saturation in grocery and fast-food categories. Market reports highlight Panama City's retail vacancy at 7-9%, with recovery post-Hurricane Michael boosting resilience. Strengths lie in underserved immediate neighborhood needs, but weaknesses include limited draw from tourists, who prefer beachfront options. Retailers should assess category overlap; weak performance in apparel due to online shifts and nearby big-box stores. (265 characters)
Lease Terms and Operational Quality
Leasing opportunities at Plaza Walk offer base rents of $18-22 PSF NNN, with additional CAM fees around $4-5 PSF covering maintenance and common area costs. Terms typically range 5-10 years, with options for renewal and gross sales percentage clauses (5-7% over thresholds) to align incentives. Operational quality is average, with modernized facades but some aging parking lots requiring occasional repairs. Accessibility via US-98 ensures good visibility and traffic counts of 25,000 vehicles daily. Challenges include higher utility costs in Florida's humid climate and potential for seasonal dips in winter. Suitable for anchor tenants willing to invest in local marketing to boost performance. (272 characters)
Building Details
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Panama City Beach, FL
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