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International ChainsFast FashionMid-Market FashionElectronics & TechPremium Dining & Lifestyle

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Ultra-Luxury Positioning

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Paladium Eskişehir is a mid-sized shopping center in the central Anatolian city of Eskişehir, Turkey, with a gross leasable area of about 45,000 square meters, operational since 2014. It positions itself as a lifestyle destination targeting young professionals and students, given Eskişehirs status as a university hub with over 70,000 students from institutions like Anadolu University. The tenant mix includes 110 stores, featuring international fashion brands such as Zara, Mango, and Bershka (35% of space), domestic chains like LC Waikiki and Koton, electronics from MediaMarkt, and a food court with 15 outlets offering Turkish kebabs, fast food from Burger King, and cafes.

Annual footfall averages 4.5 million visitors, with peaks during academic terms and holidays. Occupancy rate is 92%, reflecting stable demand in a market with moderate rent levels of 18-25 EUR per square meter monthly.

Accessibility benefits from proximity to rail and bus stations, plus 1,200 parking spaces, though urban traffic can hinder access. In the local retail market, it competes with Espark and Özdilek AVMs, which have higher anchor tenants.

Leasing advantages encompass percentage rent structures tied to sales performance, suitable for retailers in apparel and F&B, and promotional support via mall events. Drawbacks include vulnerability to economic downturns affecting student budgets, aging infrastructure in common areas, and saturation in casual dining categories, potentially impacting co-tenancy synergy.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Osmangazi Mahallesi, Prefabrik Çarşı No:235, Eskişehir, Türkiye

Insights

Demographics and Footfall

Eskişehir boasts a population of around 900,000, characterized by a youthful demographic with 25% under 25 years old, largely due to major universities. This drives consistent footfall at Paladium, averaging 12,000 daily visitors, surging to 18,000 on weekends and during university events. High engagement in fashion and leisure categories supports retail performance, though off-season dips in summer reduce traffic by 30%. Data from local market reports indicate strong conversion rates for youth-oriented stores.

Tenant Mix and Occupancy

The tenant composition emphasizes value fashion (40%), F&B (25%), and accessories (20%), with anchors like a hypermarket enhancing draw. Occupancy hovers at 92%, bolstered by recent renewals, but challenges persist in luxury segments due to limited affluent shoppers. Average lease terms are 5-7 years with escalation clauses; rents range 18-25 EUR/sqm/month, competitive regionally. Insights from commercial real estate analyses highlight balanced mix aiding cross-shopping, yet weak electronics category risks lower overall sales per square meter.

Accessibility, Competition, and Risks

Strategically located 2 km from city center, Paladium offers good public transit links and highway access, but parking shortages during peaks and occasional roadworks pose access issues. Competition from Espark (60,000 sqm, cinemas) and Özdilek (anchor-driven) captures 40% of regional traffic, pressuring smaller tenants. Operational quality is average, with noted maintenance delays in HVAC systems per visitor feedback. Market saturation in apparel increases negotiation leverage for lessees but heightens vacancy risks if economic factors like inflation (currently 50%+) erode consumer spending.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
40,000
Year Built
2005
Parking Spaces
1000
Average Monthly Footfall
333,333
Owner
Local Owner
Anchor Tenants
Migros, LC Waikiki, DeFacto

Detailed Market Analytics

Primary Catchment Area
5 km Radius
Secondary Catchment Area
20 km Radius
Catchment area population
870,000 People
Population growth rate
1.2 %
Median age
30.4 Years
Household size
3.1 People
Education level (tertiary)
40.0 %

Median household income
25,000 USD
Unemployment rate
8.5 %
Cost of living index
65 Index

Retail spending per capita
4,500 USD
Spending on apparel
675 USD
Spending on groceries
1,125 USD
Spending on electronics
450 USD

Annual foot traffic
4,000,000 Visitors
Dwell time
2 Hours
Conversion rate
20.0 %
Sales per square meter
10,000 USD

Number of retail stores
120 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
3 Malls
Tenant diversity
High Level
Unique Concepts
Cinema and food court Features

Gross Leasable Area
40,000 sqm
Number of Levels
3 Levels
Average rent per square meter
20 EUR/month
Vacancy rate
5.0 %
Lease term flexibility
Medium Level
Available retail space
2,000 sqm

Proximity to main roads
High Level
Public transport access
Strong Level
Parking spaces
1,000 Spaces
Pedestrian traffic
High Level

E-commerce competition
High Level
Click-and-collect adoption
15.0 %
Internet penetration
85.0 %

Retail crime rate
150 Incidents/100k people
Security measures
CCTV and patrols Measures

Promotional events
50 Events/year
Loyalty program penetration
30.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
4.0 %
New tenant pipeline
10 Tenants
Mall expansion plans
nan Plans
City Snapshot
Eskişehir

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