NEW

Brand Fit Snapshot

Best for:

Hypermarket TrafficDaily Essentials & GroceryQuick-Service DiningNational ChainsSpecialty Retail

Not ideal if:

Ultra-Luxury PositioningLarge Footprint Retail
Want to know if your brand fits?
Quick assessment - takes 30 seconds
Check Your Fit

Ocean Springs Plaza is a 14,388 square foot strip center at 3921 Bienville Boulevard in Ocean Springs, Mississippi, shadow anchored by Walmart Supercenter. Positioned along busy US Highway 90 with 43,000 vehicles per day, it benefits from Walmart's 2.6 million annual visits, drawing regional shoppers. The property features a mix of convenience and service tenants, including potential outlets for beauty, quick service food, and dollar stores, supporting daily needs in this coastal community.

Ocean Springs, with a population of 18,288 and median household income of $62,500, serves as a resort town on the Gulf Coast, attracting tourists and locals via proximity to I-10 (5 miles) and Biloxi Bay. Retail occupancy in Jackson County stands at 94%, with strip centers averaging $16-20 per square foot NNN rents. Strengths include high accessibility, low turnover due to anchor traffic, and demographic growth from 1.2% annual population increase.

Leasing advantages encompass flexible suite sizes from 1,000-3,000 sq ft and shared parking of over 500 spaces. Challenges involve competition from larger centers like Spring Plaza (110,000 sq ft, Winn-Dixie anchored) and market saturation in grocery-adjacent retail.

Operational quality is solid with recent maintenance, though coastal location raises flood risk concerns amid aging regional infrastructure.

Overall, the plaza offers stable performance for small-format retailers in a tourism-influenced market with moderate footfall of 5,000-7,000 daily passersby.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

Hours of Operation

Hours

Checking...
Monday10:00 AM — 08:00 PM
Tuesday10:00 AM — 08:00 PM
Wednesday10:00 AM — 08:00 PM
Thursday10:00 AM — 08:00 PM
Friday10:00 AM — 08:00 PM
Saturday10:00 AM — 08:00 PM
Sunday12:00 PM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

3921 Bienville Boulevard, Ocean Springs, United States

Insights

Demographics and Footfall

Within a 3-mile radius, Ocean Springs Plaza serves 14,000 households with average income of $70,000 and population density supporting convenience retail. The area demographics skew middle-class families and retirees, bolstered by tourism from nearby Gulf beaches. Footfall is driven by Walmart's proximity, generating spillover traffic; Bienville Boulevard sees 43,000 vehicles daily, contributing to estimated 1,500-2,000 center visits per day. Accessibility via I-10 enhances draw from Gulfport-Biloxi MSA (population 420,000), though seasonal fluctuations affect consistency. This positions the plaza for steady, anchor-supported performance but highlights vulnerability to economic downturns impacting discretionary spending.

Tenant Mix and Occupancy

The tenant mix emphasizes service-oriented businesses such as potential beauty salons, fast-casual eateries, and value retailers, complementing Walmart's grocery dominance. Current status is fully leased across 4-6 units, reflecting 100% occupancy amid county-wide rates of 94% for similar properties. Strengths include low vacancy risk from anchor synergy and diverse everyday services reducing category weaknesses. However, limited size constrains national chain options, favoring local independents. Operational quality benefits from ample parking and visibility, but dependency on Walmart sales (regional average $500/sq ft annually) poses risks if anchor underperforms. Renewal rates average 85%, supporting stable cash flow for lessees.

Market Factors and Lease Terms

Rent levels range $16-20 per sq ft NNN, competitive for Gulf Coast strips, with escalations of 3% annually and possible tenant improvement allowances up to $20/sq ft for qualified occupants. Market position is strong in a growing retail corridor, with Jackson County sales tax collections up 4% yearly, indicating robust consumer spending. Risks include intense competition from 5-mile radius centers like Ocean Springs Shopping Center (Walmart-anchored, 123,000 sq ft) and saturation in quick-service categories. Accessibility is excellent with signalized entry, but potential challenges from coastal erosion and hurricane exposure require robust insurance. Overall, leasing suits budget-conscious retailers seeking traffic without high-end mall rents, with 5-year terms standard and options for extension.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
1337
Year Built
1974
Parking Spaces
50
Average Monthly Footfall
12,500
Owner
FMOC, Ltd
Anchor Tenants
Hibbett Sports, Sally Beauty Supply

Detailed Market Analytics

Primary Catchment Area
3 Miles
Secondary Catchment Area
5 Miles
Catchment area population
30,479 People
Population growth rate
1.5 %
Median age
42.7 Years
Household size
2.5 Persons per household
Education level (tertiary)
35.0 %

Median household income
$78,929 USD
Unemployment rate
3.0 %
Cost of living index
88 Index points

Retail spending per capita
$12,500 USD per year
Spending on apparel
$1,200 USD per capita per year
Spending on groceries
$4,500 USD per capita per year
Spending on electronics
$800 USD per capita per year

Annual foot traffic
150,000 Visitors
Dwell time
25 Minutes
Conversion rate
20.0 %
Sales per square meter
$5,000 USD

Number of retail stores
10 Stores
Anchor tenant presence
Yes
Competitor density (same category)
2 Per square mile
Tenant diversity
Medium
Unique Concepts
3

Gross Leasable Area
1,337 sqm
Number of Levels
1 Levels
Average rent per square meter
$250 USD
Vacancy rate
0.0 %
Lease term flexibility
High
Available retail space
0 Square feet

Proximity to main roads
Direct
Public transport access
Moderate
Parking spaces
50 Spaces
Pedestrian traffic
Low

E-commerce competition
High
Click-and-collect adoption
15.0 %
Internet penetration
85.0 %

Retail crime rate
Low
Security measures
Standard

Promotional events
4 Per year
Loyalty program penetration
10.0 %
Digital signage presence
Yes

Projected foot traffic growth
2.0 %
New tenant pipeline
2 Tenants
Mall expansion plans
nan
City Snapshot
Ocean Springs, MS

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample

Top retail destinations across United States.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

City Snapshot
Ocean Springs, MS

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample