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Home & LifestyleElectronics & TechNational ChainsFast FashionOutlet & Off-Price

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Ultra-Luxury PositioningSmall Format RetailConvenience-Only Format

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Matarnia Retail Park, located at ul. Złota Karczma 26 in Gdańsk, Poland, is a prominent open-air retail destination spanning 52,278 square meters of gross leasable area (GLA). Opened in 2005 with expansions, it serves as the largest retail park in the Tricity region (Gdańsk, Gdynia, Sopot), combining furniture, home improvement, fashion, and electronics offerings. Anchored by major tenants such as IKEA, OBI, MediaMarkt, and Auchan, the park hosts over 70 stores including H&M, TK Maxx, Reserved, C&A, KappAhl, Douglas, Super-Pharm, and Sports Direct, creating a diverse tenant mix focused on everyday needs and leisure shopping.

Its strategic position at the intersection of the E28 motorway and road 472, just 2 km from Gdańsk Lech Wałęsa Airport and 10 km from the city center, enhances accessibility for both locals and travelers. The park benefits from 2,300 free parking spaces, electric vehicle charging stations, playgrounds, and co-working areas, contributing to a family-friendly environment.

Market position is strong in the dynamic Tricity retail sector, characterized by high purchasing power and tourism; the catchment area includes over 600,000 residents within a 20-minute drive, with purchasing power 15% above the national average and ongoing residential growth (over 30 developments nearby). Annual footfall reaches approximately 7 million visitors, supported by robust public transport links including buses and the PKM train.

Occupancy stands at 98%, reflecting secured leases and net annual rental income of about €8 million.

Leasing advantages include flexible unit sizes, competitive rents estimated at €10-15 per square meter per month for similar Polish retail parks, and opportunities for cross-traffic from anchors. However, challenges include competition from enclosed malls like Galeria Bałtycka and Forum Gdańsk, potential market saturation in fashion categories, and reliance on car access which may limit pedestrian traffic in an urbanizing area with aging infrastructure since the mid-2000s.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 09:00 PM
Saturday10:00 AM — 09:00 PM
Sunday10:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

ul. Złota Karczma 26, Gdańsk, Poland

Insights

Demographics and Catchment Area

The primary catchment for Matarnia Retail Park encompasses over 600,000 inhabitants within a 20-minute radius, drawn from affluent suburbs of Gdańsk and nearby areas with a purchasing power index 15% higher than the Polish national average. Demographic profile features middle-to-upper income families, young professionals, and airport travelers, bolstered by rapid population growth from more than 30 residential projects under development within 10 minutes. This supports steady demand for home goods, fashion, and DIY products, though seasonal tourism fluctuations and competition from urban demographics in central Gdańsk could impact year-round consistency. Overall, the areas economic vibrancy, driven by port activities and tech sectors, positions the park well for retailers targeting value-conscious consumers in a growing market.

Tenant Mix and Occupancy

Matarnia Retail Park maintains a balanced tenant mix with 70 stores across categories: furniture and home (IKEA, OBI, Komfort), fashion (H&M, TK Maxx, Reserved, C&A, Mohito), electronics (MediaMarkt, RTV Euro AGD), health and beauty (Douglas, Super-Pharm, Rossmann), and services (Auchan supermarket, cafes). High occupancy of 98% indicates strong tenant retention, as evidenced by recent lease extensions for key brands like H&M and MediaMarkt under new ownership by FREY since 2023. This mix drives complementary shopping, with anchors generating significant footfall of 7 million annually. Drawbacks include potential oversaturation in fashion and potential voids in luxury or experiential retail, which could pressure smaller tenants amid rising operational costs in Polands retail sector.

Accessibility and Competition

Exceptional accessibility defines Matarnia Retail Park, situated off the Tricity bypass (S6/E28) with direct links to the airport (2 km) and city center (10 km), plus public transport via buses 126/157 and PKM train stop. Free parking for 2,300 vehicles and EV charging enhance convenience, attracting car-dependent shoppers. However, competition is notable from nearby enclosed centers like Forum Gdańsk (15 km away) and Galeria Bałtycka, which offer broader entertainment and urban appeal, potentially diverting premium footfall. Suburban location risks lower walk-in traffic and vulnerability to traffic congestion on the bypass, while aging infrastructure (built 2005) may require investments to maintain appeal against newer developments in Tricitys saturated retail market with 530,000 sqm new supply in 2024.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
52,278
Year Built
2005
Parking Spaces
2300
Average Monthly Footfall
416,667
Owner
Frey
Anchor Tenants
MediaMarkt, OBI, SportsDirect.com, H&M, TK Maxx

Detailed Market Analytics

Primary Catchment Area
600,000 People
Secondary Catchment Area
1,000,000 People
Catchment area population
600,000 People
Population growth rate
1.2 %
Median age
41 Years
Household size
2.4 Persons
Education level (tertiary)
35.0 %

Median household income
7,000 PLN/month
Unemployment rate
4.5 %
Cost of living index
55 Index (US=100)

Retail spending per capita
3,000 EUR/year
Spending on apparel
415 USD/person/year
Spending on groceries
2,000 EUR/person/year
Spending on electronics
170 USD/person/year

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
5,000 EUR/sqm/year

Number of retail stores
80 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
52,278 sqm
Number of Levels
1-2 Levels
Average rent per square meter
12 EUR/sqm/month
Vacancy rate
2.0 %
Lease term flexibility
5 years standard Terms
Available retail space
1,000 sqm

Proximity to main roads
Direct access Access
Public transport access
Good Access
Parking spaces
2,300 Spaces
Pedestrian traffic
Moderate Traffic

E-commerce competition
High Competition
Click-and-collect adoption
20.0 %
Internet penetration
90.0 %

Retail crime rate
Low Rate
Security measures
CCTV and guards Measures

Promotional events
Regular Events
Loyalty program penetration
30.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
4.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
nan Plans
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Gdańsk

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