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International Plaza and Bay Street is an upscale open-air shopping and dining destination in Tampa's Westshore district, spanning approximately 1.3 million square feet of gross leasable area. Adjacent to Tampa International Airport, it benefits from high visibility and accessibility via I-275 and major highways, drawing both local residents and airport travelers. The property features over 170 specialty stores, anchored by luxury retailers such as Neiman Marcus, Nordstrom, and Dillard's, alongside high-end brands like Louis Vuitton, Gucci, and Apple.
The tenant mix emphasizes fashion, jewelry, and lifestyle goods, complemented by 20+ dining options ranging from casual to fine dining, including The Cheesecake Factory and Ocean Prime. Bay Street adds an outdoor lifestyle component with entertainment venues. In the Tampa Bay retail market, which reported a 3.8% vacancy rate and $27.47 average asking rent per square foot in Q4 2025, Westshore submarket conditions are tighter at under 2.5% vacancy and $36.91 psf NNN rents, reflecting strong demand.
Simon Property Group, the owner, maintains portfolio-wide occupancy at 96%, with International Plaza performing above average due to its premium positioning.
Leasing advantages include robust foot traffic estimated at 10-12 million annual visitors, supported by the airport's 9.3 million enplaned passengers in 2025 and affluent demographics, but high rents and upcoming $250 million redevelopment in 2026 may introduce short-term disruptions. The property's market position as Tampa's premier luxury center supports stable leasing, though retailers should consider saturation in high-end categories and competition from e-commerce.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 09:00 PM |
| Saturday | 10:00 AM — 09:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
The Westshore district serves an affluent demographic with median household incomes exceeding $80,000, a professional population driven by finance, healthcare, and aviation sectors, and steady growth from in-migration. Tampa Bay's population reached 3.2 million in 2025, with Westshore benefiting from proximity to corporate offices and the airport. Footfall at International Plaza is bolstered by 9.3 million annual airport passengers and local draw, estimating 10-12 million visitors yearly. Accessibility via major arterials and public transit enhances performance, though traffic congestion during peak hours poses minor challenges. This supports strong sales per square foot above national luxury mall averages of $800, but retailers in non-essential categories may face sensitivity to economic fluctuations.
Occupancy and Rent Levels
Occupancy stands at approximately 96%, aligning with Simon's Class A portfolio, amid Tampa's retail vacancy of 3.8% in Q4 2025. Westshore's submarket vacancy below 2.5% indicates robust demand and limited supply, with net absorption positive at 5,441 square feet YTD Q3 2025. Asking rents average $36.91 psf NNN, up 7.7% year-over-year, higher than the regional $27.47 psf, reflecting premium positioning. Leasing terms typically include base rent plus percentage clauses, with advantages in high-visibility spaces. Drawbacks include elevated costs potentially straining smaller tenants and exposure to redevelopment disruptions starting 2026, which could temporarily impact operations despite long-term enhancements.
Tenant Mix and Competitive Risks
The tenant mix is luxury-oriented, with 60% fashion and accessories, 20% dining, and 20% services/entertainment, fostering synergy and drawing upscale shoppers. Strengths include diverse anchors driving co-tenancy, but weaknesses arise from heavy reliance on discretionary spending categories vulnerable to downturns. Competition includes nearby WestShore Plaza (mid-tier, 1.1 million sq ft) and emerging mixed-use developments like Midtown Tampa, plus online retail erosion. Market saturation in luxury goods is a risk, with Tampa ranking among top U.S. retail markets but facing 4.3% rent growth pressure. Retailers should evaluate category fit to mitigate overlap and leverage the property's airport adjacency for travel-related sales.
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Tampa, FL
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