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Overland Park, KS Insightsas of Oct 2026
Population size
200 K People
Population growth
1.2%
Age distribution
0-14: 20%
15-24: 10%
25-44: 30%
45-64: 25%
65+: 15% percent
15-24: 10%
25-44: 30%
45-64: 25%
65+: 15% percent
Household size
2.6 People
Household composition
70% families with children
20% couples without
10% singles percent
20% couples without
10% singles percent
Education level
60% bachelor's or higher
25% high school
15% some college percent
25% high school
15% some college percent
Median household income
110,000 USD/year
Employment rate
68 %
Job growth
1.5 %
Dominant industries
Professional services 25%, healthcare 20%, finance 15%, retail 10% percent
Cost of living index
95 index
Retail sales per capita
18,000 USD/year
Disposable income
80,000 USD/year
Spending behavior by category - apparel, dining, electronics
Apparel: 5%, Dining: 6%, Electronics: 4% percent of income
Existing retail mix
Malls, strip centers, big box stores with national brands like Macy's, Target
Number of competitors
5 major centers
Market saturation
High
Presence of anchor tenants
Yes, national chains like Dillard's, AMC Theatres
Foot traffic from nearby businesses
Moderate to high
Rent costs
25 USD/sqm/month
Property values
2,150 USD/sqm
Zoning laws
Supportive of mixed-use and retail developments
Business permits
Streamlined process, average 30 days days
Availability of retail space
5 SQM
Proximity to major roads
Excellent, direct access to I-435 and US-69
Public transportation access
Limited, bus services to Kansas City
Parking availability
41,000 spaces
Pedestrian traffic
Low to moderate
Vehicle traffic
50,000 vehicles/day
Public transport accessibility
Fair, limited routes
Commute times
20 minutes
Work patterns
80% drive alone, 10% carpool, 5% remote percent
Shopping preferences
Convenience and quality-focused, prefer malls and online
Brand affinity
Strong for national brands like Apple, Nike
Consumer loyalty
High, 70% use loyalty programs percent
Entertainment and leisure trends
Outdoor activities, movies, dining out
Crime statistics
Violent: 1.5, Property: 15 per 1,000 incidents/1,000 people
Shoplifting rates
Low, 2 per 1,000 incidents/1,000 people
Public safety measures
Active police patrols, CCTV in malls
Tourist spending
Low, 500 USD/person/year
Tourist footfall
100,000 visitors/year
Major local events
Taste of OP, holiday lights
Seasonal attractions
Summer festivals, winter markets
E-commerce penetration
15 %
Click-and-collect adoption
20 %
Local preference for in-store shopping
70 %
Total retail space
2,000,000 sqm
Retail space per capita
10 SQM
Projected growth in retail space
2 %
Retail leakage rate
10 %
Sustainable retail demand
High
Major upcoming retail projects
Mixed-use developments near I-435
Grocery market share distribution - Top 3 retailers & market share
Hy-Vee: 30%, Price Chopper: 25%, Walmart: 20% percent
Consumer spending patterns
Increasing on essentials and experiences
Grocery expenditure trends
Rising 3% annually percent
Luxury retail performance
Moderate growth, 2% percent
Top mall shopping preferences
Oak Park Mall for variety
Shopping trips to other cities - % of residents
20 percent
Key drivers for mall visits
Convenience, sales, entertainment
Preferred brand categories - Luxury fashion, Value fashion, etc.
Value fashion 40%, Luxury 20%, Electronics 15%, Apparel 10% percent
Number of existing malls
3 malls
Total retail footfall - annual visits across malls
10,000,000 sqm
Retail market gaps
Experiential retail, sustainable brands
Trade area population
500,000 people
Retail potential in catchment area
High
Projected retail growth rate
3 %
Preferred mall layouts
Open-air and hybrid formats
Public transport access
Limited, Johnson County Transit
Walkability score
40 out of 100
Road infrastructure & car access
Excellent, well-maintained highways
Parking capacity in comparable malls
5,000 spaces/mall
Surrounding land use & future developments
Suburban offices, residential; mixed-use planned
Retail Destinations in Overland Park, KS
Browse 1 retail destination in Overland Park, KS, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Overland Park, KS at a Glance
- Total Properties1
- CountryUnited States

