Loading...
Add Filters
Ica Insightsas of Oct 2026
Population size
320 K People
Population growth
1.5%
Age distribution
0-14: 25
15-64: 65
65+: 10 percent
15-64: 65
65+: 10 percent
Household size
3.5 People
Household composition
Nuclear families: 70
Extended: 25
Single: 5 percent
Extended: 25
Single: 5 percent
Education level
Primary: 30
Secondary: 50
Tertiary: 20 percent
Secondary: 50
Tertiary: 20 percent
Median household income
18,000 PEN/year
Employment rate
68 %
Job growth
2 %
Dominant industries
Agriculture: 40, Services: 35, Manufacturing: 15, Tourism: 10 percent of employment
Cost of living index
70 index (Lima=100)
Retail sales per capita
1,200 PEN/year
Disposable income
12,000 PEN/year
Spending behavior by category - apparel, dining, electronics
Apparel: 15, Dining: 25, Electronics: 10 percent of retail spending
Existing retail mix
Grocery: 40%, Apparel: 20%, Electronics: 15%, Dining: 15%, Others: 10% percent
Number of competitors
50 major retailers
Market saturation
65 percent
Presence of anchor tenants
Yes, including PlazaVea and local supermarkets
Foot traffic from nearby businesses
High due to agricultural markets and tourism
Rent costs
25 PEN/sqm/month
Property values
1,500 PEN/sqm
Zoning laws
Supportive for commercial in urban core
Business permits
30 days average processing
Availability of retail space
20,000 sqm
Proximity to major roads
High, adjacent to Pan-American Highway
Public transportation access
Good, bus lines cover urban area
Parking availability
Sufficient in commercial zones
Pedestrian traffic
Medium, peaks during markets
Vehicle traffic
High on main arteries
Public transport accessibility
80 percent coverage
Commute times
25 minutes average
Work patterns
Mostly daytime shifts in agriculture and services
Shopping preferences
Preference for local markets and occasional mall visits
Brand affinity
Strong for national brands like Saga Falabella
Consumer loyalty
Moderate, 60% repeat purchases percent
Entertainment and leisure trends
Tourism-driven leisure, beach and oasis visits
Crime statistics
Moderate, 15 incidents per 1,000 residents incidents/1,000 people/year
Shoplifting rates
2 percent of sales
Public safety measures
Police presence in commercial areas
Tourist spending
500 PEN/visitor/year
Tourist footfall
200,000 visitors/year
Major local events
Vintage Festival, Nazca Lines tours
Seasonal attractions
Summer beach season, wine harvest
E-commerce penetration
15 %
Click-and-collect adoption
10 %
Local preference for in-store shopping
85 %
Total retail space
150,000 sqm
Retail space per capita
0.47 sqm/person
Projected growth in retail space
5 %
Retail leakage rate
20 %
Sustainable retail demand
Growing with population
Major upcoming retail projects
Expansion of local malls
Grocery market share distribution - Top 3 retailers & market share
Plaza Vea: 35, Tottus: 25, Local markets: 20 percent
Consumer spending patterns
Essentials: 60, Discretionary: 40 percent
Grocery expenditure trends
Increasing by 3% annually
Luxury retail performance
Low, 5% of total retail percent
Top mall shopping preferences
Real Plaza Ica for variety
Shopping trips to other cities - % of residents
15 percent
Key drivers for mall visits
Entertainment, dining, one-stop shopping
Preferred brand categories - Luxury fashion, Value fashion, etc.
Value fashion: 60, Mid-range: 30, Luxury: 10 percent
Number of existing malls
2 malls
Total retail footfall - annual visits across malls
1,500,000 sqm
Retail market gaps
Limited luxury and entertainment options
Trade area population
400,000 people
Retail potential in catchment area
High due to tourism
Projected retail growth rate
4 %
Preferred mall layouts
Open-air with green spaces
Public transport access
Good coverage to malls
Walkability score
60 index (100=most walkable)
Road infrastructure & car access
Well-connected via highways
Parking capacity in comparable malls
1,000 spaces
Surrounding land use & future developments
Mixed residential-commercial, planned expansions
Retail Destinations in Ica
Browse 4 retail destinations in Ica, Peru. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Ica at a Glance
- Total Properties4
- CountryPeru
