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Hatillo Insightsas of Oct 2026
Population size
38 K People
Population growth
-1.2%
Age distribution
Under 5: 2.3%
Under 18: 13.7%
65+: 24.4% percent
Under 18: 13.7%
65+: 24.4% percent
Household size
2.77 People
Household composition
Mostly nuclear families with 71.7% owner-occupied units percent
Education level
High school or higher: 77.8%
Bachelor's or higher: 31.4% percent
Bachelor's or higher: 31.4% percent
Median household income
28,146 USD/year
Employment rate
44.9 %
Job growth
1.4 %
Dominant industries
Retail, health care and social assistance, accommodation and food services
Cost of living index
85 index
Retail sales per capita
22,329 USD/year
Disposable income
14,000 USD/year
Spending behavior by category - apparel, dining, electronics
Apparel: 5%, Dining: 15%, Electronics: 8% percent of total spending
Existing retail mix
Supermarkets, small shops, Plaza del Norte mall with anchor stores
Number of competitors
545 establishments
Market saturation
Low
Presence of anchor tenants
Yes, including Walmart and local supermarkets
Foot traffic from nearby businesses
Moderate
Rent costs
12 USD/sqm/month
Property values
134,800 USD
Zoning laws
Standard municipal zoning for commercial and residential
Business permits
Standard process via municipal government
Availability of retail space
Available in existing centers
Proximity to major roads
Direct access to PR-2 highway
Public transportation access
Limited bus services
Parking availability
Ample in retail areas
Pedestrian traffic
Low to moderate in town center
Vehicle traffic
-2
Public transport accessibility
Limited
Commute times
26.1 minutes
Work patterns
Mostly local employment with some commuting to Arecibo
Shopping preferences
Preference for local and value-oriented shopping
Brand affinity
High for US brands like Walmart
Consumer loyalty
High to local and established retailers
Entertainment and leisure trends
Festivals, beaches, family gatherings
Crime statistics
Below Puerto Rico average
Shoplifting rates
Low
Public safety measures
Local police and community watch
Tourist spending
Low, focused on local events
Tourist footfall
5,000 visitors/year
Major local events
Fiesta de las Máscaras, Christmas celebrations
Seasonal attractions
Beaches and holiday festivals
E-commerce penetration
12 %
Click-and-collect adoption
Low
Local preference for in-store shopping
High
Total retail space
50,000 sqm
Retail space per capita
1.3 sqm/person
Projected growth in retail space
0.5 %
Retail leakage rate
30 %
Sustainable retail demand
Moderate
Major upcoming retail projects
None major planned
Grocery market share distribution - Top 3 retailers & market share
Walmart: 30%, Pueblo: 20%, Econo: 15% percent
Consumer spending patterns
Focus on essentials and value items
Grocery expenditure trends
Increasing by 3% annually percent
Luxury retail performance
Low
Top mall shopping preferences
Plaza del Norte for groceries and apparel
Shopping trips to other cities - % of residents
20 percent
Key drivers for mall visits
Convenience and variety
Preferred brand categories - Luxury fashion, Value fashion, etc.
Value fashion: high, Luxury fashion: low, Electronics: moderate
Number of existing malls
1 malls
Total retail footfall - annual visits across malls
500,000 sqm
Retail market gaps
Modern specialty retail and dining options
Trade area population
50,000 people
Retail potential in catchment area
Moderate
Projected retail growth rate
1 %
Preferred mall layouts
Open-air with ample parking
Public transport access
Limited
Walkability score
50 score
Road infrastructure & car access
Good via PR-2
Parking capacity in comparable malls
1,000 spaces
Surrounding land use & future developments
Residential and agricultural with minor commercial expansions
Retail Destinations in Hatillo
Browse 4 retail destinations in Hatillo, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Hatillo at a Glance
- Total Properties4
- CountryUnited States
