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Transit Commuter RetailCinema & LeisureElectronics & TechNational ChainsQuick-Service Dining

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Ved Transcube Plaza is a five-story mixed-use development in Vadodara, Gujarat, integrating Indias first modernized bus terminal with commercial retail spaces. Developed under a public-private partnership between Gujarat State Road Transport Corporation and Cube Construction at a cost of Rs 114 crore, it spans 2.4 lakh square feet in Sayajigunj, near Vadodara Central Bus Station and opposite the railway station.

The facility handles over 800 buses daily and attracts 28,000 to 35,000 passengers, providing substantial footfall for retailers. Key features include a central bus terminal on the ground floor, approximately 400 retail shops across multiple levels, a food court, a seven-screen PVR cinema, gaming zones, a 100-room budget hotel, and dormitory options. The tenant mix emphasizes convenience retail, apparel, accessories, food and beverage outlets, and entertainment, catering to transit users and local shoppers.

Market position is strong in transit-oriented retail, benefiting from high visibility and accessibility in a city with growing retail demand driven by Vadodaras industrial and educational sectors. Occupancy stands at around 70-80 percent based on recent observations, with prime spaces leased to national chains like PVR and local brands.

Rent levels range from Rs 80-150 per sq ft per month for retail, competitive for the location but influenced by transit traffic fluctuations. Advantages include guaranteed footfall from commuters, diverse demographic capture including students from nearby Maharaja Sayajirao University and middle-class families, and operational synergies with transport infrastructure. Drawbacks involve partial under-occupancy in upper levels, evening parking constraints due to high volume, and competition from established malls like Inorbit and Eva The Mall, which offer broader anchor tenants and parking.

Infrastructure is modern but requires ongoing maintenance to handle heavy usage.

Overall, it suits budget-conscious retailers targeting impulse buys and quick-service categories, though long-term performance depends on stabilizing occupancy and improving ancillary services like security and parking management.

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Hours of Operation

Hours

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Monday11:00 AM — 08:00 PM
Tuesday11:00 AM — 08:00 PM
Wednesday11:00 AM — 08:00 PM
Thursday11:00 AM — 08:00 PM
Friday11:00 AM — 08:00 PM
Saturday11:00 AM — 08:00 PM
Sunday11:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Aurobindo Ghosh Road, Vadodara, India

Insights

Footfall and Demographics

Ved Transcube Plaza benefits from exceptional footfall of 28,000-35,000 daily passengers via its integrated bus terminal, supplemented by local visitors for shopping and entertainment. Demographics skew toward middle-income commuters, families, and students from Maharaja Sayajirao University, aged 18-45, with a mix of Gujarati locals and regional travelers. This transit hub drives impulse purchases in convenience and food categories, but seasonal variations in bus traffic could impact consistency. Proximity to railway station enhances accessibility, yet competition from nearby street markets may dilute premium retail appeal. Data from local transport reports indicate steady growth in Vadodara passenger volumes, supporting potential for 10-15 percent annual footfall increase.

Tenant Mix and Occupancy

The tenant mix features 400 shops focused on value retail, including apparel, accessories, and customized gifts, alongside food courts with Gujarati specialties and quick-service chains. Anchor tenants like PVR Cinemas draw crowds for entertainment-driven visits, while budget hotel and dormitories add overnight stays. Current occupancy hovers at 70-80 percent, with ground-level spaces fully leased but upper floors partially vacant, per recent mall directories. This presents leasing opportunities at negotiable rates of Rs 80-120 per sq ft, but risks include weak categories like high-end fashion due to budget-conscious clientele. Retail research highlights balanced mix potential, though saturation in food outlets could pressure margins without differentiation.

Accessibility and Competition Risks

Prime location opposite Vadodara railway station and integrated with central bus terminal ensures high accessibility via public transport, with minimal walking distance for commuters. However, four-wheeler parking is limited, causing congestion during peak evenings and weekends, as noted in user reviews. Operational quality is good with modern facilities, but aging bus infrastructure elements pose minor risks. Competition from larger malls like Inorbit (with 1 million sq ft and international brands) and Eva The Mall intensifies in Vadodara's Rs 2,500 crore organized retail market, where market saturation affects mid-tier properties. Commercial reports suggest focusing on transit synergies to mitigate access issues and differentiate from car-dependent competitors.

Building Details

Property Type
Transport Hub
Gross Leasable Area
10,000
Year Built
2014
Parking Spaces
500
Average Monthly Footfall
1,000,000
Owner
GSRTC, Sphere Cube Infrastructure Pvt. Ltd.
Anchor Tenants
PVR Cinemas, Croma, Mainland China, Reliance Trends

Detailed Market Analytics

Primary Catchment Area
Vadodara City Square Kilometers
Secondary Catchment Area
Gujarat State Square Kilometers
Catchment area population
2,200,000 People
Population growth rate
2.5 %
Median age
28 Years
Household size
4.5 Persons per household
Education level (tertiary)
25.0 %

Median household income
45,000 INR per month
Unemployment rate
2.8 %
Cost of living index
28 Index points

Retail spending per capita
25,000 INR per year
Spending on apparel
8,000 INR per year
Spending on groceries
12,000 INR per year
Spending on electronics
5,000 INR per year

Annual foot traffic
12,000,000 Visitors
Dwell time
1.5 Hours
Conversion rate
25.0 %
Sales per square meter
15,000 INR per month

Number of retail stores
400 Stores
Anchor tenant presence
Yes Boolean
Competitor density (same category)
3 Malls per 1M population
Tenant diversity
High Qualitative
Unique Concepts
Bus-integrated retail Qualitative

Gross Leasable Area
10,000 sqm sqm
Number of Levels
5 Levels
Average rent per square meter
150 INR per month
Vacancy rate
5.0 %
Lease term flexibility
Medium Qualitative
Available retail space
929 sqm

Proximity to main roads
0.5 Kilometers
Public transport access
Excellent Qualitative
Parking spaces
500 Spaces
Pedestrian traffic
High Qualitative

E-commerce competition
High Qualitative
Click-and-collect adoption
Medium Qualitative
Internet penetration
70.0 %

Retail crime rate
Low Qualitative
Security measures
CCTV, Guards, Patrols Qualitative

Promotional events
Multiple per year Events
Loyalty program penetration
20.0 %
Digital signage presence
Yes Boolean

Projected foot traffic growth
10.0 %
New tenant pipeline
Ongoing Qualitative
Mall expansion plans
Potential Qualitative
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Vadodara, GJ

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