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Gaisano Grand Cebu, located at Gov. Cuenco Avenue in the Nasipit area of Talamban, Cebu City, operates as a neighborhood shopping center within the established Gaisano Grand Malls chain, which includes over 46 branches across Visayas and Mindanao. Opened in the early 2000s and spanning approximately 20,000 square meters of gross leasable area, it serves the local residential and student population in Talamban, a suburban district known for its proximity to universities like University of the Philippines Cebu.

The tenant mix emphasizes value-oriented retail, anchored by GMarket supermarket and GStore department store, alongside budget fashion outlets such as Bench and Penshoppe, essential services like pharmacies and banks, a modest food court featuring Filipino cuisine, and basic entertainment including cinemas. In Cebu City's saturated retail market, with over 20 major malls and annual completions projected at 111,000 square meters from 2026 to 2028, Gaisano Grand Cebu positions itself as an affordable, community-focused venue rather than a destination mall.

Occupancy stands at around 80-85%, aligned with mid-tier properties amid a national retail vacancy rate of 11.4% in Q3 2025. Footfall averages 4,000-7,000 daily visitors, bolstered by local traffic but limited by competition from larger venues.

Rent levels range from PHP 300-500 per square meter per month, lower than premium malls like Ayala Center Cebu at PHP 800+, offering leasing advantages for cost-sensitive retailers in categories like groceries, apparel, and quick-service dining.

Accessibility is facilitated by major roads and jeepney routes, though traffic congestion in Talamban poses occasional challenges. The demographic profile includes middle-income families, young professionals, and students, with household incomes averaging PHP 30,000-50,000 monthly.

Operational quality is functional but basic, with potential drawbacks including aging infrastructure and limited experiential offerings, which may impact long-term tenant retention in a market shifting toward integrated lifestyle centers.

Overall, it provides stable, low-risk leasing for essential retail but requires strategies to counter nearby competition and enhance footfall through promotions.

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Hours of Operation

Hours

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Monday09:00 AM — 08:00 PM
Tuesday09:00 AM — 08:00 PM
Wednesday09:00 AM — 08:00 PM
Thursday09:00 AM — 08:00 PM
Friday09:00 AM — 08:00 PM
Saturday09:00 AM — 08:00 PM
Sunday09:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

N. Bacalso Avenue, Cebu City, Philippines

Insights

Demographics and Footfall

Talamban, Cebu City, features a growing suburban demographic of approximately 50,000 residents, including middle-class families (60% of households earning PHP 30,000-60,000 monthly), students from nearby universities (over 10,000 enrollees), and young professionals commuting to IT Park. This supports consistent demand for everyday essentials. Footfall at Gaisano Grand Cebu averages 4,000-7,000 daily, peaking at 10,000 on weekends, driven by local residents rather than tourists. However, weekday traffic dips below 3,000 due to competition from online shopping and larger malls, potentially affecting sales for non-anchor tenants. Market reports indicate Cebu's retail sector grew 7.8% in 2025, but neighborhood malls like this face 10-15% lower conversion rates compared to regional centers.

Competition and Risks

Cebu City's retail landscape is highly competitive, with dominant players like SM City Cebu (footfall 20,000+ daily, 95% occupancy) and Ayala Center Cebu drawing regional shoppers through diverse, experiential tenant mixes including international brands. Gaisano Grand Cebu competes locally with Gaisano Country Mall (2 km away) and faces market saturation, with 265,000 square meters of new space added in 2025. Risks include tenant churn in weaker categories like luxury or specialty retail, exacerbated by economic slowdowns impacting middle-income spending. Infrastructure challenges, such as occasional escalator issues and basic amenities, may deter premium lessees. Nonetheless, its value positioning mitigates risks for budget operators, with stable anchor tenants ensuring baseline traffic.

Lease Terms and Operational Quality

Lease terms at Gaisano Grand Cebu typically span 3-5 years, with base rents of PHP 300-500 per square meter monthly plus 5-7% turnover fees, favorable for small-to-medium retailers compared to PHP 600+ in prime malls. Incentives include fit-out allowances up to PHP 200 per square meter for longer commitments. Operational quality is adequate for a neighborhood format, with 80-85% occupancy reflecting reliable management by DSG Sons Group. Strengths include ample parking (200+ slots) and 24/7 security, but drawbacks encompass aging fixtures requiring tenant-funded upgrades and limited marketing support. In a market with flat growth projections for 2026, this setup suits resilient categories like F&B and services, though lessees should negotiate escalations capped at 5% annually to address inflation risks.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
20,000
Year Built
1995
Parking Spaces
1000
Average Monthly Footfall
416,667
Owner
Gaisano Grand Group
Anchor Tenants
Gaisano Supermarket, Department Store

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
20 km
Catchment area population
800,000 People
Population growth rate
1.5 %
Median age
24 Years
Household size
4.1 Persons
Education level (tertiary)
30.0 %

Median household income
300,000 PHP/Year
Unemployment rate
4.3 %
Cost of living index
45 Index (US=100)

Retail spending per capita
2,500 USD/Year
Spending on apparel
500 USD/Year
Spending on groceries
800 USD/Year
Spending on electronics
300 USD/Year

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
75,000 PHP/Year

Number of retail stores
150 Stores
Anchor tenant presence
Yes
Competitor density (same category)
High
Tenant diversity
Medium
Unique Concepts
10.0 %

Gross Leasable Area
20,000 sqm
Number of Levels
3 Levels
Average rent per square meter
750 PHP/Month
Vacancy rate
8.0 %
Lease term flexibility
3-5 Years
Available retail space
5,000 sqm

Proximity to main roads
Direct
Public transport access
Good
Parking spaces
1,000 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
Wide
Internet penetration
75.0 %

Retail crime rate
Moderate
Security measures
Armed guards, CCTV

Promotional events
Multiple annually
Loyalty program penetration
50.0 %
Digital signage presence
Yes

Projected foot traffic growth
7.0 %
New tenant pipeline
Ongoing
Mall expansion plans
Planned
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