<turbo-stream action="replace" target="mall-map-wrapper"><template><div data-controller="map" data-lat="16.04" data-lng="108.22" data-map-catchment-data-value="{&quot;lat&quot;:&quot;16.04&quot;,&quot;lng&quot;:&quot;108.22&quot;,&quot;primary_radius&quot;:5.0,&quot;secondary_radius&quot;:15.0,&quot;population&quot;:1100000}" data-map-demographic-summary-value="{&quot;Mall Demographics&quot;:[{&quot;label&quot;:&quot;Primary Catchment Area&quot;,&quot;value&quot;:&quot;Hai Chau District, 5 km radius Area&quot;,&quot;description&quot;:&quot;Core area serving the mall&#39;s main customer base in central Da Nang&quot;},{&quot;label&quot;:&quot;Secondary Catchment Area&quot;,&quot;value&quot;:&quot;10-20 km radius including surrounding districts Area&quot;,&quot;description&quot;:&quot;Extended area contributing to occasional visitors&quot;},{&quot;label&quot;:&quot;Catchment area population&quot;,&quot;value&quot;:&quot;1,100,000 People&quot;,&quot;description&quot;:&quot;Total estimated population within primary and secondary catchment, based on Da Nang&#39;s 1.286M population&quot;},{&quot;label&quot;:&quot;Population growth rate&quot;,&quot;value&quot;:&quot;2.5&quot;,&quot;description&quot;:&quot;Annual growth rate for Da Nang urban population from 2020-2025 estimates&quot;},{&quot;label&quot;:&quot;Median age&quot;,&quot;value&quot;:&quot;32 Years&quot;,&quot;description&quot;:&quot;Median age of Da Nang residents, aligned with Vietnam&#39;s 33.4 national median&quot;},{&quot;label&quot;:&quot;Household size&quot;,&quot;value&quot;:&quot;3.5 Persons&quot;,&quot;description&quot;:&quot;Average household size in urban Da Nang households&quot;},{&quot;label&quot;:&quot;Education level (tertiary)&quot;,&quot;value&quot;:&quot;25.0&quot;,&quot;description&quot;:&quot;Percentage of population with tertiary education in Da Nang urban areas&quot;}],&quot;Economic Indicators&quot;:[{&quot;label&quot;:&quot;Median household income&quot;,&quot;value&quot;:&quot;21,770,000 VND per month&quot;,&quot;description&quot;:&quot;Estimated from 6.22M VND per capita monthly income times average household size&quot;},{&quot;label&quot;:&quot;Unemployment rate&quot;,&quot;value&quot;:&quot;2.3&quot;,&quot;description&quot;:&quot;Da Nang unemployment rate for 2022, latest available&quot;},{&quot;label&quot;:&quot;Cost of living index&quot;,&quot;value&quot;:&quot;35 Index (NY=100)&quot;,&quot;description&quot;:&quot;Estimated cost of living index for Da Nang, lower than national urban average&quot;}],&quot;Consumer Spending&quot;:[{&quot;label&quot;:&quot;Retail spending per capita&quot;,&quot;value&quot;:&quot;18,000,000 VND per year&quot;,&quot;description&quot;:&quot;Annual retail spending per capita in urban Vietnam, adjusted for Da Nang&quot;},{&quot;label&quot;:&quot;Spending on apparel&quot;,&quot;value&quot;:&quot;3,600,000 VND per year&quot;,&quot;description&quot;:&quot;Estimated 20% of retail spending allocated to apparel in urban households&quot;},{&quot;label&quot;:&quot;Spending on groceries&quot;,&quot;value&quot;:&quot;7,200,000 VND per year&quot;,&quot;description&quot;:&quot;Estimated 40% of retail spending on groceries and essentials&quot;},{&quot;label&quot;:&quot;Spending on electronics&quot;,&quot;value&quot;:&quot;2,700,000 VND per year&quot;,&quot;description&quot;:&quot;Estimated 15% of retail spending on electronics and gadgets&quot;}],&quot;Mall Traffic \u0026 Performance&quot;:[{&quot;label&quot;:&quot;Annual foot traffic&quot;,&quot;value&quot;:&quot;1,825,000 Visitors&quot;,&quot;description&quot;:&quot;Estimated based on 5,000 average daily visitors times 365 days, from 10,000 capacity&quot;},{&quot;label&quot;:&quot;Dwell time&quot;,&quot;value&quot;:&quot;2 Hours&quot;,&quot;description&quot;:&quot;Average time visitors spend at the entertainment and retail complex&quot;},{&quot;label&quot;:&quot;Conversion rate&quot;,&quot;value&quot;:&quot;20.0&quot;,&quot;description&quot;:&quot;Percentage of visitors making a purchase, typical for entertainment malls&quot;},{&quot;label&quot;:&quot;Sales per square meter&quot;,&quot;value&quot;:&quot;10,000,000 VND per year&quot;,&quot;description&quot;:&quot;Estimated annual sales per sqm based on Da Nang retail performance&quot;}],&quot;Competition \u0026 Tenant Mix&quot;:[{&quot;label&quot;:&quot;Number of retail stores&quot;,&quot;value&quot;:&quot;50 Stores&quot;,&quot;description&quot;:&quot;Approximate number of retail and dining outlets in the complex&quot;},{&quot;label&quot;:&quot;Anchor tenant presence&quot;,&quot;value&quot;:&quot;Yes Presence&quot;,&quot;description&quot;:&quot;Features anchors like cinema, game zones, and night market&quot;},{&quot;label&quot;:&quot;Competitor density (same category)&quot;,&quot;value&quot;:&quot;Medium Density&quot;,&quot;description&quot;:&quot;Several competing malls in Da Nang like Lotte and Vincom&quot;},{&quot;label&quot;:&quot;Tenant diversity&quot;,&quot;value&quot;:&quot;High Diversity&quot;,&quot;description&quot;:&quot;Mix of retail, dining, entertainment, and services&quot;},{&quot;label&quot;:&quot;Unique Concepts&quot;,&quot;value&quot;:&quot;Night market and ice skating Concepts&quot;,&quot;description&quot;:&quot;Distinct features including Helio Night Market and recreational activities&quot;}],&quot;Real Estate \u0026 Leasing&quot;:[{&quot;label&quot;:&quot;Gross Leasable Area&quot;,&quot;value&quot;:&quot;20,000 m²&quot;,&quot;description&quot;:&quot;Estimated GLA from total 35,000 m² construction area, focusing on leasable retail space&quot;},{&quot;label&quot;:&quot;Number of Levels&quot;,&quot;value&quot;:&quot;4 Levels&quot;,&quot;description&quot;:&quot;Multi-level structure including parking and entertainment floors&quot;},{&quot;label&quot;:&quot;Average rent per square meter&quot;,&quot;value&quot;:&quot;930 USD per year&quot;,&quot;description&quot;:&quot;Based on Da Nang average retail rent of 31 USD/sqm/month&quot;},{&quot;label&quot;:&quot;Vacancy rate&quot;,&quot;value&quot;:&quot;5.0&quot;,&quot;description&quot;:&quot;Low vacancy estimated for city center entertainment mall&quot;},{&quot;label&quot;:&quot;Lease term flexibility&quot;,&quot;value&quot;:&quot;3-5 years Years&quot;,&quot;description&quot;:&quot;Standard lease terms with some flexibility for tenants&quot;},{&quot;label&quot;:&quot;Available retail space&quot;,&quot;value&quot;:&quot;1,000 m²&quot;,&quot;description&quot;:&quot;Estimated 5% of GLA currently available&quot;}],&quot;Accessibility \u0026 Infrastructure&quot;:[{&quot;label&quot;:&quot;Proximity to main roads&quot;,&quot;value&quot;:&quot;High Proximity&quot;,&quot;description&quot;:&quot;Located on 2/9 Street in city center, near major roads&quot;},{&quot;label&quot;:&quot;Public transport access&quot;,&quot;value&quot;:&quot;Good Access&quot;,&quot;description&quot;:&quot;Well-connected by buses and near Da Nang transport hubs&quot;},{&quot;label&quot;:&quot;Parking spaces&quot;,&quot;value&quot;:&quot;1,000 Spaces&quot;,&quot;description&quot;:&quot;Dedicated parking structure for the complex&quot;},{&quot;label&quot;:&quot;Pedestrian traffic&quot;,&quot;value&quot;:&quot;High Traffic&quot;,&quot;description&quot;:&quot;City center location attracts high footfall from pedestrians&quot;}],&quot;Digital \u0026 E-commerce Trends&quot;:[{&quot;label&quot;:&quot;E-commerce competition&quot;,&quot;value&quot;:&quot;High Competition&quot;,&quot;description&quot;:&quot;Strong e-commerce growth in Vietnam impacting physical retail&quot;},{&quot;label&quot;:&quot;Click-and-collect adoption&quot;,&quot;value&quot;:&quot;Medium Adoption&quot;,&quot;description&quot;:&quot;Moderate use of click-and-collect services in Da Nang malls&quot;},{&quot;label&quot;:&quot;Internet penetration&quot;,&quot;value&quot;:&quot;80.0&quot;,&quot;description&quot;:&quot;Internet usage rate in urban Da Nang households&quot;}],&quot;Safety \u0026 Security&quot;:[{&quot;label&quot;:&quot;Retail crime rate&quot;,&quot;value&quot;:&quot;Low Rate&quot;,&quot;description&quot;:&quot;Low crime in Da Nang city center areas&quot;},{&quot;label&quot;:&quot;Security measures&quot;,&quot;value&quot;:&quot;CCTV and guards Measures&quot;,&quot;description&quot;:&quot;Standard security including surveillance and on-site personnel&quot;}],&quot;Marketing \u0026 Events&quot;:[{&quot;label&quot;:&quot;Promotional events&quot;,&quot;value&quot;:&quot;Frequent Events&quot;,&quot;description&quot;:&quot;Regular events like live music and markets&quot;},{&quot;label&quot;:&quot;Loyalty program penetration&quot;,&quot;value&quot;:&quot;30.0&quot;,&quot;description&quot;:&quot;Estimated participation in loyalty programs for repeat visitors&quot;},{&quot;label&quot;:&quot;Digital signage presence&quot;,&quot;value&quot;:&quot;Yes Presence&quot;,&quot;description&quot;:&quot;Digital displays for promotions throughout the complex&quot;}],&quot;Growth Potential&quot;:[{&quot;label&quot;:&quot;Projected foot traffic growth&quot;,&quot;value&quot;:&quot;5.0&quot;,&quot;description&quot;:&quot;Expected growth aligned with Da Nang&#39;s economic expansion&quot;},{&quot;label&quot;:&quot;New tenant pipeline&quot;,&quot;value&quot;:&quot;Ongoing Pipeline&quot;,&quot;description&quot;:&quot;Active recruitment for new entertainment and retail tenants&quot;},{&quot;label&quot;:&quot;Mall expansion plans&quot;,&quot;value&quot;:&quot;Upgrading Plans&quot;,&quot;description&quot;:&quot;Currently undergoing upgrades as per recent reports&quot;}]}" data-map-mapbox-token-value="pk.eyJ1Ijoib2NjdXBpIiwiYSI6ImNtZXFkdHZwczBtNjIya215OWVpaGtucXoifQ.xiNo8HmyyKim2YrJ3LdqdQ" data-map-nearby-malls-value="{&quot;primary&quot;:[{&quot;id&quot;:5058,&quot;slug&quot;:&quot;helio-shopping-center&quot;,&quot;name&quot;:&quot;Helio Shopping Center&quot;,&quot;lat&quot;:&quot;16.037223&quot;,&quot;lng&quot;:&quot;108.2245568&quot;,&quot;property_type&quot;:&quot;Entertainment&quot;,&quot;description&quot;:&quot;Helio Shopping Center, situated at 2/9 Street in Hai Chau District, Da Nang, Vietnam, spans 35,000 square meters as a multi-service entertainment complex opened in 2015, with 20,000 square meters of gross leasable area over four levels. Occupancy stands at 88%, matching Da Nang&#39;s 2024 retail average, with 1,000 square meters available. Tenant mix focuses on entertainment and leisure (60%), anchored by Helio Kids play zones, Helio Play amusement, Metiz Cinema, and a night market, complemented by food and beverage outlets and lifestyle stores across 50 tenants. Annual footfall totals 1,825,000 visitors, mainly evenings and weekends, averaging 2 hours dwell time, supported by events and projected 5% growth. Rents average 31 USD per square meter monthly on 3-5 year leases with turnover components. Central location offers strong accessibility via main roads, public transport, and 1,000 parking spaces, though peak congestion arises. Primary catchment includes 1.1 million residents within 5 km, featuring youthful demographics (median age 32, 60% under 40, median household income 21.77 million VND monthly). As a hybrid retail-entertainment hub, it leverages 8 million annual tourists for nightlife synergy. Leasing advantages encompass high pedestrian traffic, promotional activities, and experiential appeal for leisure brands, offset by evening-biased patterns, seasonal tourism dips, e-commerce pressures (80% internet penetration), and moderate spending power limiting luxury options.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Metiz Cinema, Helio Kids, Helio Play&quot;,&quot;distance&quot;:0.58,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;120&quot;,&quot;gla_sqm&quot;:&quot;30000&quot;,&quot;anchor_tenants&quot;:&quot;Metiz Cinema, Helio Kids, Helio Play&quot;}},{&quot;id&quot;:4671,&quot;slug&quot;:&quot;ariyana-shopping-center&quot;,&quot;name&quot;:&quot;Ariyana Shopping Center&quot;,&quot;lat&quot;:&quot;16.046&quot;,&quot;lng&quot;:&quot;108.248&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Ariyana Shopping Center is situated within the Furama-Ariyana Danang International Tourism Complex along My Khe Beach in Da Nang, Vietnam, a prime coastal location that benefits from high tourist footfall. Opened as part of the resort development in the late 2010s, it spans approximately 10,000 square meters of retail space, focusing on lifestyle and convenience shopping for both locals and visitors. The tenant mix includes international brands like Uniqlo and local Vietnamese retailers, alongside food and beverage outlets such as cafes and quick-service restaurants, emphasizing beachwear, souvenirs, and everyday essentials. Market position is strong in the tourism segment, with Da Nangs retail sector growing at 8-10% annually per CBRE reports, driven by rising middle-class incomes and international arrivals exceeding 8 million pre-pandemic levels. Leasing advantages include flexible terms for pop-up stores and seasonal tenants, with average rents around USD 20-30 per square meter monthly, lower than central malls like Vincom Plaza. Occupancy stands at about 85%, supported by the complexes 1,500+ resort rooms generating captive traffic. Accessibility is excellent via Vo Nguyen Giap Street, 15 minutes from Da Nang International Airport, though parking can be limited during peak seasons. Potential drawbacks involve seasonal fluctuations in tourist numbers and competition from larger malls like Lotte Mart, which draw more consistent local shoppers. Overall, it suits retailers targeting affluent tourists and resort guests, with footfall estimated at 5,000-7,000 daily in high season based on local market data.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Co.opmart,Uniqlo,Cinema&quot;,&quot;distance&quot;:3.07,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;150&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;Co.opmart,Uniqlo,Cinema&quot;}},{&quot;id&quot;:3975,&quot;slug&quot;:&quot;big-c-da-nang&quot;,&quot;name&quot;:&quot;Big C Da Nang&quot;,&quot;lat&quot;:&quot;16.0582&quot;,&quot;lng&quot;:&quot;108.2184&quot;,&quot;property_type&quot;:&quot;Shopping Centre&quot;,&quot;description&quot;:&quot;Big C Da Nang is a shopping center located at 255-257 Hung Vuong Street in Da Nang, Vietnam, built in 2001 with a gross leasable area of 15,000 square meters across two levels and owned by Central Retail Corporation. It accommodates 40 retail stores, anchored by the Big C hypermarket, CGV Cinema, and restaurants such as Gogi House and Kichi-Kichi, focusing on essentials, entertainment, and dining. The primary catchment area spans 5 km with a population of 1 million, featuring a median age of 32 years, household size of 3.6 persons, and median household income of 5,500 USD annually. Annual foot traffic totals 2 million visitors, with a 45-minute dwell time and 70% conversion rate, supported by 800 parking spaces and high public transport access. Occupancy rate is 95%, with 1,000 square meters available for leasing. Average rent stands at 25 USD per square meter per month, with flexible 3-5 year lease terms. In Da Nangs retail market, which maintains stable occupancy of 85-90% as per 2025 reports, the property benefits from a growing urban youth demographic comprising 60% under 40 and average monthly disposable incomes of 18 million VND. Leasing advantages include steady 5% yearly footfall growth, monthly promotional events, and a loyalty program reaching 30% of customers. Challenges involve high e-commerce penetration at 75% internet usage, competition from three similar properties per 100,000 residents, aging infrastructure requiring potential upgrades, and saturation in grocery and apparel categories, which may impact performance in weak segments.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Big C, CGV Cinema, Gogi House, Kichi-Kichi&quot;,&quot;distance&quot;:2.03,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;40&quot;,&quot;gla_sqm&quot;:&quot;10000&quot;,&quot;anchor_tenants&quot;:&quot;Big C, CGV Cinema, Gogi House, Kichi-Kichi&quot;}},{&quot;id&quot;:2384,&quot;slug&quot;:&quot;mb-center-da-nang&quot;,&quot;name&quot;:&quot;Mb Center Da Nang&quot;,&quot;lat&quot;:&quot;16.0544&quot;,&quot;lng&quot;:&quot;108.2022&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Mb Center Da Nang is a newly opened commercial supercenter in Lien Chieu District, Da Nang, Vietnam, covering 1.92 hectares with a US$20 million investment. Inaugurated in mid-November 2025, it serves as a hybrid wholesale and retail hub anchored by MM Mega Market, offering over 20,000 sqm of leasable space across ground and upper floors. The property includes ample parking for 500 vehicles, modern escalators, and zones for groceries, fashion, electronics, household goods, and a food court with local and international cuisine. In Da Nang&#39;s dynamic retail landscape, where sector growth reached 15% in 2024 per CBRE Vietnam reports, Mb Center positions itself to capture demand from the city&#39;s 1.2 million residents and 8 million annual tourists. Accessibility is facilitated by its location on Nguyen Sinh Sac Street, near highways to Hoi An and the international airport, though traffic can peak during rush hours. Tenant mix balances anchor tenants like supermarkets with mid-tier brands such as Uniqlo equivalents and local chains, appealing to middle-income shoppers. Demographic profile targets families and young professionals aged 25-45 earning VND 10-25 million monthly, drawn from nearby residential and industrial areas. Leasing advantages encompass competitive base rents of $15-25 per sqm per month, flexible 3-5 year terms, and promotional support to boost initial occupancy, currently at 75%. Operational quality benefits from energy-efficient designs and 24/7 security, enhancing retailer experience. However, drawbacks include competition from established venues like Vincom Plaza (with 10 million annual visitors) and Lotte Mart, potential low early footfall estimated at 4,000-6,000 daily versus 10,000+ at mature malls, and risks from market saturation in grocery categories amid 20+ similar formats in the region. Retailers should weigh these against the opportunity to establish presence in an underserved northern district with growing population density.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Lotte Mart, Uniqlo, Various local brands&quot;,&quot;distance&quot;:2.49,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;100&quot;,&quot;gla_sqm&quot;:&quot;30000&quot;,&quot;anchor_tenants&quot;:&quot;Lotte Mart, Uniqlo, Various local brands&quot;}},{&quot;id&quot;:3980,&quot;slug&quot;:&quot;da-nang-centre-mall&quot;,&quot;name&quot;:&quot;Da Nang Centre Mall&quot;,&quot;lat&quot;:&quot;16.08&quot;,&quot;lng&quot;:&quot;108.228&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Da Nang Centre Mall, situated at 910A Ngo Quyen Street in Da Nang, Vietnam, spans 60,000 sqm across 5 levels and opened in 2014 under Vingroup ownership. It hosts 150 retail stores with high tenant diversity, featuring anchors like VinMart for groceries, Lotte Cinema for entertainment, and fashion outlets Uniqlo and H\u0026M. The mix includes fashion (40%), dining (35%), and home decor (25%), plus 10 unique concepts. Current vacancy is 5%, with 3,000 sqm available. Annual footfall totals 6 million, averaging around 500,000 monthly, supported by high pedestrian traffic, good public transport access, and 1,000 parking spaces. In Da Nang&#39;s retail market, which saw robust growth in 2025 driven by domestic tourism and urban expansion, the mall serves a primary catchment of 1.2 million within 5 km, where 60% of the population is under 40 with median household incomes of 15-18 million VND monthly. Rent averages 30 USD per sqm monthly, yielding 10,000 USD per sqm in annual sales. Leasing benefits from medium-term flexibility and a pipeline of 20 new tenants, alongside operational strengths like 50 yearly events and 40% loyalty penetration. However, medium competitor density from nearby centers like MB Center and high e-commerce adoption (80% internet penetration) pose challenges, alongside risks from seasonal tourism dips and emerging supply saturation per Avison Young Q3 2025 report.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;VinMart, Lotte Cinema, Uniqlo, H\u0026M&quot;,&quot;distance&quot;:4.53,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;150&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;VinMart, Lotte Cinema, Uniqlo, H\u0026M&quot;}},{&quot;id&quot;:2385,&quot;slug&quot;:&quot;sun-city-da-nang&quot;,&quot;name&quot;:&quot;Sun City Da Nang&quot;,&quot;lat&quot;:&quot;16.0678&quot;,&quot;lng&quot;:&quot;108.2208&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Sun City Da Nang is a mid-tier mixed-use property located in the Son Tra district near My Khe Beach, combining hotel accommodations with ground-floor retail spaces suitable for small-scale retail operations such as cafes, souvenir shops, and convenience stores. Opened in recent years, it benefits from Da Nang&#39;s booming tourism sector, which saw over 8 million visitors in 2024 according to Vietnam National Administration of Tourism data. The property spans approximately 5,000 square meters, with retail area comprising about 1,000 square meters across street-level units. Market position: It serves as a secondary retail node in a tourist-heavy area, complementing larger malls like Vincom Plaza (5 km away) by targeting impulse buys from hotel guests and beachgoers. Tenant mix includes local eateries, fashion boutiques, and service-oriented outlets, with current occupancy at around 75% based on local real estate reports from Savills Vietnam Q3 2025. Leasing advantages: Flexible short-term leases (1-3 years) with rents averaging 20-30 USD per square meter per month, lower than prime malls (40-60 USD/sqm), offering cost-effective entry for emerging brands. Accessibility via Le Duan Street provides good pedestrian flow, though vehicle access can be congested during peak tourist seasons. Demographic profile: Primarily affluent tourists (average spend 50-100 USD/day) and middle-class locals aged 25-45, with footfall estimated at 500-1,000 daily visitors drawn by beach proximity. Operational quality: Modern infrastructure with reliable utilities, but limited parking (50 spots) poses challenges. Overall, it presents balanced opportunities in a market where retail sales grew 12% YoY in central Vietnam per General Statistics Office data, though saturation in tourist retail categories requires careful positioning.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Lotte Mart,Uniqlo,Big C&quot;,&quot;distance&quot;:3.09,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;150&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;Lotte Mart,Uniqlo,Big C&quot;}},{&quot;id&quot;:6331,&quot;slug&quot;:&quot;da-nang-imperial-hotel-mall&quot;,&quot;name&quot;:&quot;Da Nang Imperial Hotel Mall&quot;,&quot;lat&quot;:&quot;16.0703743&quot;,&quot;lng&quot;:&quot;108.2156671&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Da Nang Imperial Hotel Mall is a mixed-use development integrating a mid-range hotel with retail space in Hai Chau District, central Da Nang, Vietnam. Spanning about 15,000 square meters of gross leasable area, the property opened in 2015 and targets both international tourists and urban locals. Tenant mix includes 40% fashion and accessories (brands like H\u0026M, local boutiques), 30% food and beverage (cafes, quick-service restaurants), 20% services (spas, pharmacies), and 10% electronics. Anchored by the 200-room Imperial Hotel, it draws consistent footfall from overnight guests, with total annual visitors estimated at 400,000 based on Da Nang tourism data. Occupancy stands at 82% per 2023 CBRE Vietnam reports, reflecting stable demand in a market with 12 shopping centers citywide. Rent levels range from VND 25-40 per square meter monthly, competitive for mid-tier properties. Accessibility is strong via Le Duan Street, near My Khe Beach and 5 km from Da Nang International Airport, supported by bus routes and ride-hailing. Demographic profile features 60% tourists aged 25-44 with mid-to-high income (average spend VND 5 million per visit) and 40% local middle-class families (household income VND 8-12 million monthly). Operational quality is adequate with air-conditioned spaces and security, but challenges include seasonal tourism dips (low season footfall drops 40%) and competition from larger venues like Vincom Plaza (50,000 sqm, higher footfall). Leasing advantages encompass short-term options for seasonal tenants and hotel cross-promotions boosting exposure. Risks involve market saturation in F\u0026B (over 200 outlets citywide) and potential renovation needs for 10-year-old infrastructure, per JLL market insights. Overall, it suits retailers focusing on tourist-oriented categories amid Da Nangs 7% annual retail growth.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Big C; Lotte Mart; CGV Cinema&quot;,&quot;distance&quot;:3.41,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;150&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;Big C; Lotte Mart; CGV Cinema&quot;}},{&quot;id&quot;:1917,&quot;slug&quot;:&quot;co-opmart-s-n-tra&quot;,&quot;name&quot;:&quot;Co.Opmart Sơn Trà&quot;,&quot;lat&quot;:&quot;16.0667&quot;,&quot;lng&quot;:&quot;108.2333&quot;,&quot;property_type&quot;:&quot;Retail&quot;,&quot;description&quot;:&quot;Co.opmart Sơn Trà is a supermarket situated at the Binh Than – Tran Nhan Tong intersection in Son Tra district, Da Nang, Vietnam. Spanning 3,000 square meters of business area, it represents the second Co.opmart branch in the city, with an investment of about 45 billion VND in setup and stock. The store stocks over 30,000 items, 90% Vietnamese-made, including fresh foods, packaged goods, cosmetics, apparel, household essentials, and services like banking and repairs. In Da Nang&#39;s retail market, which saw 88% occupancy and 31 USD/sqm/month average rents in Q2 2024, this property holds a neighborhood position serving daily needs. Tenant mix centers on the supermarket anchor, with space for minor vendors in food and convenience categories. Footfall draws from local residents, supported by the city&#39;s 1.2 million population and tourism influx. Leasing benefits include steady demand in a growing economy with 5-7% annual retail sales increase, accessible via major roads, though limited public transit. Drawbacks encompass competition from larger chains like Lotte Mart and Big C, plus district-specific issues like traffic congestion and moderate infrastructure quality. Overall, it suits retailers targeting affordable, local-oriented segments amid Vietnam&#39;s retail recovery post-2023 slowdown.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Co.opmart&quot;,&quot;distance&quot;:3.29,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;20&quot;,&quot;gla_sqm&quot;:&quot;6500&quot;,&quot;anchor_tenants&quot;:&quot;Co.opmart&quot;}},{&quot;id&quot;:4507,&quot;slug&quot;:&quot;go-hypermarket-da-nang&quot;,&quot;name&quot;:&quot;Go! Hypermarket Da Nang&quot;,&quot;lat&quot;:&quot;16.066&quot;,&quot;lng&quot;:&quot;108.221&quot;,&quot;property_type&quot;:&quot;Shopping Centre&quot;,&quot;description&quot;:&quot;GO! Hypermarket Da Nang, situated at 254 Nguyen Van Linh in Hai Chau district, operates as a three-floor retail complex managed by Central Retail Corporation, rebranded from Big C in 2016. It functions primarily as a hypermarket with integrated sections for groceries, fresh produce, apparel, electronics, household goods, and services including pharmacy, banking kiosks, and food courts. The tenant mix emphasizes value-oriented retail, with the anchor hypermarket comprising 70% of space, supplemented by 20% branded apparel and 10% F\u0026B outlets, attracting budget-conscious locals and tourists. In Da Nangs dynamic retail landscape, marked by 9.3% year-over-year sales growth in early 2025 per PwC reports, this property holds a solid mid-tier position amid a market with 1.2 square meters of retail space per capita. Footfall averages 12,000 daily visitors, bolstered by the citys 1.2 million residents and 8 million annual tourists, enhancing visibility for lessees. Occupancy stands at approximately 92%, aligning with citywide trends of 90% per Savills data, while rent levels range from $25-35 per square foot annually, with 5-8% annual escalations. Accessibility benefits from proximity to major arteries like Nguyen Van Linh Street and public bus routes, though traffic congestion during peak hours presents operational hurdles. Leasing advantages include flexible short-term options for pop-ups and inline spaces up to 500 sqm, capitalizing on steady middle-class spending. Drawbacks encompass competition from upscale malls like Vincom Plaza and Aeon Mall, potential infrastructure wear in a 15-year-old facility, and vulnerability to seasonal tourism dips affecting non-essential categories.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;GO! Hypermarket, Parkson&quot;,&quot;distance&quot;:2.89,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;50&quot;,&quot;gla_sqm&quot;:&quot;5317&quot;,&quot;anchor_tenants&quot;:&quot;GO! Hypermarket, Parkson&quot;}},{&quot;id&quot;:1341,&quot;slug&quot;:&quot;big-c-thuy-khe&quot;,&quot;name&quot;:&quot;Big C Thuy Khe&quot;,&quot;lat&quot;:&quot;16.065&quot;,&quot;lng&quot;:&quot;108.202&quot;,&quot;property_type&quot;:&quot;Shopping Centre&quot;,&quot;description&quot;:&quot;Big C Thuy Khe, located at 255 Hung Vuong Street in Thanh Khe District, Da Nang, Vietnam, is a three-level hypermarket and retail center that opened in the early 2000s as part of the Big C chain, now rebranded under Central Retail as GO! supermarket anchoring the space. The property spans approximately 20,000 square meters of gross leasable area, featuring the anchor supermarket on the ground floor with extensive groceries, fresh produce, household goods, and imported items, complemented by upper levels hosting around 50 tenants including fashion outlets, electronics stores, a small cinema, gaming arcade, and food court with local and international eateries like Chinese restaurants. In Da Nangs competitive retail landscape, it holds a solid position as a neighborhood-oriented center serving the districts 150,000 residents and nearby areas, benefiting from proximity to Con Market and Korean Town, which drive cross-traffic. Footfall averages 5,000-7,000 daily visitors, supported by easy access via major roads like Hung Vuong and Le Duan, with ample basement parking for 300 vehicles and public transport links. Occupancy stands at about 85-90%, typical for hypermarkets in secondary locations, with rent levels ranging from 15-25 USD per square meter per month, lower than prime malls like Lotte Mart (30-50 USD/sqm). Leasing advantages include flexible terms for small-format retailers, high visibility for everyday essentials categories, and stable turnover from local middle-income demographics with average household incomes of 8-12 million VND monthly. However, challenges include aging infrastructure requiring occasional maintenance, saturation in grocery segments due to nearby traditional markets, and limited luxury appeal compared to city-center developments like MB Center or Vincom Plaza. Market reports indicate Da Nangs retail sector grew 8% in 2025, with hypermarkets maintaining resilience amid e-commerce rise, positioning Big C Thuy Khe as a practical option for cost-conscious lessees targeting value-driven consumers.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Big C Hypermarket&quot;,&quot;distance&quot;:3.38,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;50&quot;,&quot;gla_sqm&quot;:&quot;10000&quot;,&quot;anchor_tenants&quot;:&quot;Big C Hypermarket&quot;}},{&quot;id&quot;:2855,&quot;slug&quot;:&quot;mb-square&quot;,&quot;name&quot;:&quot;Mb Square&quot;,&quot;lat&quot;:&quot;16.0678&quot;,&quot;lng&quot;:&quot;108.2208&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;MB Square is a 25,000 sqm shopping and entertainment complex located in Hai Chau district, Da Nang, Vietnam, at 123 Le Duan Street, with a gross leasable area of 45,000 sqm across four levels. Developed in 2020 by MB Group, it houses 85 retail stores and sustains an occupancy rate of approximately 90%, with vacancy at 6%. The tenant mix comprises international anchors such as Zara, Mango, Uniqlo for fashion, Lotte Mart as supermarket anchor, Samsung for electronics, and Cinema City for leisure, alongside diverse F\u0026B options including Starbucks and local cuisine. Categories break down to 30% essentials, 25% fashion and accessories, 20% F\u0026B, and 25% services and leisure. Positioned in Da Nangs maturing retail market, which sees 8-10% annual sector growth amid rising incomes and infrastructure development, the mall draws from a primary catchment of 500,000 residents within 5 km and benefits from the citys 1.2 million population plus 8 million annual tourists. Average monthly footfall reaches 400,000-600,000, totaling 4.5 million yearly, with 40% tourism influence and average dwell time of 120 minutes. Rent levels average 30 USD per sqm monthly, ranging 25-45 USD, including service charges, with 5-7% annual escalations and percentage rents on sales thresholds. Leasing advantages encompass flexible terms for middle-income retailers in lifestyle and dining categories, central accessibility via major roads, 1,000 parking spaces, and promotional events 40 times yearly boosting conversion rates to 18%. However, challenges include 20% off-peak footfall dips, intense competition, and emerging public transport limitations per urban reports.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Lotte Mart,Uniqlo,Cinema City&quot;,&quot;distance&quot;:3.09,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;80&quot;,&quot;gla_sqm&quot;:&quot;25000&quot;,&quot;anchor_tenants&quot;:&quot;Lotte Mart,Uniqlo,Cinema City&quot;}},{&quot;id&quot;:4505,&quot;slug&quot;:&quot;helio-mall&quot;,&quot;name&quot;:&quot;Helio Mall&quot;,&quot;lat&quot;:&quot;16.0667&quot;,&quot;lng&quot;:&quot;108.212&quot;,&quot;property_type&quot;:&quot;Entertainment&quot;,&quot;description&quot;:&quot;Helio Mall, located at 2/9 Street in Hai Chau District, Da Nang, Vietnam, spans over 35,000 square meters and functions primarily as a multi-service leisure complex rather than a traditional enclosed shopping mall. Opened nearly a decade ago, it emphasizes entertainment, dining, and casual shopping, drawing both local residents and tourists to its vibrant night market and family-oriented activities. The property features an amusement park, Metiz Cinema, arcade games, live music performances, and street food stalls offering Vietnamese and international cuisine. As of September 2025, the main areas are undergoing a comprehensive upgrade, with a planned reopening by year-end to enhance its role as a cultural and leisure hub. In the context of Da Nang&#39;s retail market, which saw urban disposable incomes grow by 9.1% year-over-year in recent reports, Helio benefits from the city&#39;s position as a tourism gateway in central Vietnam, with over 8 million annual visitors contributing to retail sales. Tenant mix includes local vendors selling handicrafts, accessories, and clothing, alongside food and beverage outlets comprising about 60% of space, with limited international brands compared to competitors like Vincom Plaza. Leasing advantages include central accessibility via major roads and proximity to residential areas, potentially supporting footfall of thousands on weekends, though exact metrics are not publicly detailed. Operational quality is supported by evening hours from 5:30 PM to 10:30 PM, aligning with tourist schedules. However, challenges arise from its entertainment focus, which may limit appeal for pure retail tenants, and ongoing renovations could disrupt short-term leasing. Market saturation in Da Nang, with 12 major retail properties, underscores the need for differentiation through experiential offerings. Overall, Helio positions retailers to capture impulse buys from leisure traffic, but success depends on integrating with the site&#39;s dynamic, event-driven environment amid a competitive landscape where prime mall rents grew modestly at 2-3% annually.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Helio Kids, Helio Play, Helio Night Market, Metiz Cinema&quot;,&quot;distance&quot;:3.09,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;120&quot;,&quot;gla_sqm&quot;:&quot;20000&quot;,&quot;anchor_tenants&quot;:&quot;Helio Kids, Helio Play, Helio Night Market, Metiz Cinema&quot;}},{&quot;id&quot;:8709,&quot;slug&quot;:&quot;parkson-plaza-da-nang&quot;,&quot;name&quot;:&quot;Parkson Plaza Da Nang&quot;,&quot;lat&quot;:&quot;16.0666889&quot;,&quot;lng&quot;:&quot;108.2134777&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Parkson Plaza Da Nang, located in Da Nang, Vietnam, spans 15,000 sqm across 4 levels with 80 stores anchored by Parkson and GO! (Big C). The surrounding 5km radius has 800,000 residents, average age 33, household income 8,500 USD/year. Tenant mix features medium density in shopping (40% visitors), dining (35%), and home decor (25%), including food courts and play areas. Footfall: 750,000 annual visitors, 1.5hr average stay, 1.5% growth. Accessibility: high traffic, 500 parking spots. Rent: 25 USD/sqm/month, min 1,200 sqm, 8% commission. Market context: 5% growth potential, renovations planned, but high e-commerce (79%) competition. Demographics: young adults seeking family amenities, diverse dining, trendy fashion. Strengths: strong anchors, access; weaknesses: limited diversity, digital threats. Leasing suits mid-tier retailers, but note saturation risks.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Parkson, GO! (Big C)&quot;,&quot;distance&quot;:3.05,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;80&quot;,&quot;gla_sqm&quot;:&quot;15000&quot;,&quot;anchor_tenants&quot;:&quot;Parkson, GO! (Big C)&quot;}},{&quot;id&quot;:4670,&quot;slug&quot;:&quot;helios-plaza&quot;,&quot;name&quot;:&quot;Helios Plaza&quot;,&quot;lat&quot;:&quot;16.0678&quot;,&quot;lng&quot;:&quot;108.2208&quot;,&quot;property_type&quot;:&quot;Shopping Centre&quot;,&quot;description&quot;:&quot;Helios Plaza is a mid-sized shopping center located in the Hai Chau district of Da Nang, Vietnam, spanning approximately 25,000 square meters with three levels dedicated to retail, dining, and entertainment. Opened in 2020, it targets middle-income locals and tourists, benefiting from Da Nangs position as a coastal tourism hub with over 8 million annual visitors pre-pandemic, though recovery has been uneven post-2023. The tenant mix includes international brands like Uniqlo, H\u0026M, and local Vietnamese fashion outlets on the ground floor, alongside electronics stores such as Nguyen Kim and beauty chains like The Face Shop. Upper levels feature food courts with 20 outlets offering Vietnamese pho, international fast food, and cafes, plus a small cinema and kids play area. Occupancy stands at 85 percent as of mid-2025, down from 92 percent in 2022 due to economic pressures on non-essential retail. Rent levels average 20-30 USD per square meter monthly, competitive within Da Nangs market where prime spots like Vincom Plaza command 40 USD. Accessibility is strong via proximity to the Han River bridge and public buses, but parking is limited to 300 spots, causing congestion during peak tourist seasons. The surrounding demographic is urban professionals aged 25-45 with average household income of 800 USD monthly, supplemented by seasonal tourist spending. Market position is solid for value-oriented retail, but faces saturation from nearby competitors like Lotte Mart. Leasing advantages include flexible terms for pop-ups and lower fit-out costs compared to upscale malls, though risks involve fluctuating tourist footfall tied to regional events and infrastructure upgrades in the area.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Metiz Cinema, Supermarket, Fashion Brands&quot;,&quot;distance&quot;:3.09,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;100&quot;,&quot;gla_sqm&quot;:&quot;30000&quot;,&quot;anchor_tenants&quot;:&quot;Metiz Cinema, Supermarket, Fashion Brands&quot;}},{&quot;id&quot;:1330,&quot;slug&quot;:&quot;parkson-vinh-trung&quot;,&quot;name&quot;:&quot;Parkson Vinh Trung Plaza&quot;,&quot;lat&quot;:&quot;16.067113&quot;,&quot;lng&quot;:&quot;108.213272&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Parkson Vinh Trung Plaza, located at 255-257 Hung Vuong Street in Da Nang Thanh Khe District, is a 4-level shopping center opened in 2015 by The Lion Group, with 30,000 sqm gross leasable area across 100 stores. Anchored by Parkson department store, CGV Cinemas, and Big C supermarket, the tenant mix features value-oriented Vietnamese and international brands in groceries, daily essentials, fashion, cosmetics, electronics, and household items. It includes a food court with KFC and local options, plus entertainment like arcades and bowling alleys. Occupancy is 95 percent, matching Da Nang average of 90-94 percent, with average rents at USD 50 per sqm per month, competitive for secondary locations. Centrally positioned near main roads and Con Market, it offers high pedestrian traffic, 500 parking spaces, and good public transport, though nearby construction disrupts access. The primary 5 km catchment serves 350,000 middle-income residents (median age 33 years, household income USD 600 monthly), generating 1.2 million annual visitors and USD 5,000 sales per sqm in a market growing 10 percent yearly. Leasing advantages encompass affordable rents, flexible terms, integrated leisure boosting 90-minute dwell time, and stable essential demand, but challenges include high e-commerce penetration (75 percent), category saturation, limited premium appeal, and aging infrastructure needing upgrades.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Parkson, CGV Cinemas, Big C&quot;,&quot;distance&quot;:3.1,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;60&quot;,&quot;gla_sqm&quot;:&quot;18000&quot;,&quot;anchor_tenants&quot;:&quot;Parkson, CGV Cinemas, Big C&quot;}},{&quot;id&quot;:1335,&quot;slug&quot;:&quot;vincom-da-nang&quot;,&quot;name&quot;:&quot;Vincom Plaza Da Nang&quot;,&quot;lat&quot;:&quot;16.0714&quot;,&quot;lng&quot;:&quot;108.2302&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Vincom Plaza Da Nang, situated at 910A Ngô Quyền in central Da Nang, Vietnam, covers 30,000 square meters of gross leasable area across 4 levels and hosts 150 retail stores since its 2015 opening. Managed by Vincom Retail JSC, part of a 88-mall network, it holds a prominent position in Da Nang&#39;s expanding retail landscape, where GRDP grew 6.47% in the first nine months of 2024 and the services sector advanced 6.96%. Tenant mix balances international apparel like H\u0026M and Levi&#39;s, quick-service dining such as Jollibee, essentials via WinMart supermarket, entertainment with CGV Cinema and VinKE zones, alongside electronics and home goods for diverse appeal. Occupancy reaches 95% with 5% vacancy, supported by tenant upgrades; average rent is 12 USD per square meter monthly with fixed escalations, while annual sales hit 5,000 USD per square meter. Daily footfall averages 4,166 visitors, yielding 2.5 million annually, with 90-minute dwell times and 25% conversion rates, projecting 5% yearly growth. Primary catchment of 1.2 million within 5 km features median age 32, household income 25 million VND monthly, and per capita retail spend of 2,529 USD. Leasing advantages encompass stable co-tenancy from anchors, promotional campaigns boosting traffic, loyalty programs at 30% penetration, and opportunities in experiential retail amid Vietnam&#39;s market growth to 209.19 billion USD by 2030 at 5.13% CAGR. Drawbacks include e-commerce rivalry, seasonal tourism variability, infrastructure constraints causing congestion, and saturation in fashion/food categories limiting premium positioning.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;VinMart, CGV Cinema, VinKE&quot;,&quot;distance&quot;:3.66,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;100&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;VinMart, CGV Cinema, VinKE&quot;}},{&quot;id&quot;:1336,&quot;slug&quot;:&quot;indochina-riverside&quot;,&quot;name&quot;:&quot;Indochina Riverside Mall&quot;,&quot;lat&quot;:&quot;16.069&quot;,&quot;lng&quot;:&quot;108.223&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;Indochina Riverside Mall is a mixed-use complex located on Bach Dang Street in central Da Nang, Vietnam, featuring a retail component with three floors of commercial space totaling approximately 8,532 square meters. Positioned near the Dragon Bridge with views of the Han River, the mall benefits from high visibility and accessibility in a prime urban area that attracts both locals and tourists. The tenant mix includes premium brands across fashion, beauty, dining, and entertainment categories, such as Samsonite for luggage, Pizza 4Ps and Mikado Sushi for Japanese cuisine, Olivias Prime Steakhouse for upscale dining, Dookki for Korean buffet, and Highlands Coffee for beverages, alongside a cinema and game zones like Pump Game. Operational since around 2011, the mall emphasizes sustainability initiatives and offers a blend of shopping, culinary experiences, and leisure activities. Market position in Da Nang retail landscape is strengthened by the citys economic growth, with Vietnam retail market projected to reach USD 162.87 billion in 2025 and growing at a CAGR of 5.13 percent through 2030, driven by urbanization and rising consumer spending. Occupancy rates in Da Nang retail spaces have shown stability, with average rents increasing due to demand for premium locations. Footfall is supported by the malls central placement amid tourism hotspots, though specific numbers are not publicly detailed. Accessibility is enhanced by proximity to major bridges and public transport, facilitating easy reach for residents and visitors. Demographic profile targets youth, families, and tourists, aligning with Da Nangs population of over 1.2 million and its status as a key coastal city with growing middle-class incomes. Leasing advantages include exposure to high-traffic areas and potential for cross-promotion within the mixed-use setup, but tenants should consider competition from larger malls like Vincom Center. Potential challenges encompass e-commerce impacts reducing physical retail visits and possible infrastructure updates needed for the aging property.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;HSBC,Pizza 4P’s,Samsonite,Tissot,Pierre Cardin&quot;,&quot;distance&quot;:3.24,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;50&quot;,&quot;gla_sqm&quot;:&quot;10000&quot;,&quot;anchor_tenants&quot;:&quot;HSBC,Pizza 4P’s,Samsonite,Tissot,Pierre Cardin&quot;}},{&quot;id&quot;:3189,&quot;slug&quot;:&quot;co-opmart-da-nang&quot;,&quot;name&quot;:&quot;Co.Opmart Da Nang&quot;,&quot;lat&quot;:&quot;16.0343&quot;,&quot;lng&quot;:&quot;108.224&quot;,&quot;property_type&quot;:&quot;Shopping Centre&quot;,&quot;description&quot;:&quot;Co.opmart Da Nang is a hypermarket located at 478 Dien Bien Phu Street in Thanh Khe District, Da Nang, Vietnam, spanning over 13,000 square meters across one ground floor and two upper floors. It operates as part of the Saigon Co.op chain, emphasizing locally produced goods with over 90% of its more than 30,000 product items sourced from Vietnam, including fresh foods, groceries, fashion, cosmetics, and household essentials. The tenant mix includes the core supermarket alongside ancillary retailers such as a Fahasa bookstore, various small shops, and entertainment facilities like a bowling alley, arcade games, karaoke rooms, and a cinema, creating a one-stop destination for daily needs and leisure. In the Da Nang retail market, which benefits from the citys 1.2 million population and strong tourism influx of over 8 million visitors annually, Co.opmart holds a solid position as an affordable, community-oriented option amid growing retail sales projected at 9% year-over-year through 2025. Leasing opportunities here appeal to small-format retailers and service providers targeting middle-income families, with advantages including stable footfall from local residents, lower rent pressures compared to premium malls like Vincom Center (estimated 20-40 USD per square meter monthly for peripheral spaces), and integration with high-traffic grocery anchors. However, challenges include competition from larger international chains like Lotte Mart and Big C, which offer broader international brands, and potential saturation in the grocery segment. Accessibility is supported by proximity to major roads, though parking can be constrained during peak hours. Overall, occupancy in Da Nang retail spaces remains high at around 90%, driven by economic recovery, but tenants should consider seasonal tourism fluctuations impacting non-essential categories.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;Co.opmart&quot;,&quot;distance&quot;:0.76,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;50&quot;,&quot;gla_sqm&quot;:&quot;13000&quot;,&quot;anchor_tenants&quot;:&quot;Co.opmart&quot;}},{&quot;id&quot;:4386,&quot;slug&quot;:&quot;the-five&quot;,&quot;name&quot;:&quot;The Five&quot;,&quot;lat&quot;:&quot;16.0678&quot;,&quot;lng&quot;:&quot;108.2208&quot;,&quot;property_type&quot;:&quot;Shopping Mall&quot;,&quot;description&quot;:&quot;The Five is a mid-tier retail property in Da Nang, Vietnam, covering approximately 25,000 square meters of gross leasable area in the Hai Chau district, centrally located near the Han River bridges for optimal accessibility. Opened in recent years, it positions itself as a community-oriented shopping destination amid Da Nangs expanding retail landscape, which saw a 15% growth in retail sales in 2025 per Cushman and Wakefield reports. The tenant mix emphasizes balanced categories: 40% fashion and apparel with anchors like local brands and mid-range internationals such as H\u0026M equivalents, 30% F\u0026B including quick-service outlets and casual dining, 20% electronics and lifestyle stores, and 10% services like salons and banks. Occupancy stands at 82% as of Q3 2025, reflecting steady demand driven by tourism recovery and urban migration. Rent levels range from 25 to 40 USD per square meter per month, inclusive of service charges, making it attractive for emerging retailers seeking affordable entry into Central Vietnams dynamic market. Footfall averages 4-5 million annual visitors, boosted by proximity to tourist sites and public transport links. Leasing advantages include flexible terms with incentives for long-term commitments (3-5 years), co-marketing opportunities with the property management, and a demographic profile favoring young adults (under 35 comprising 55% of visitors) with rising disposable incomes averaging 15-20 million VND monthly. Operational quality is supported by modern HVAC systems and digital integration for tenant operations, though minor maintenance issues have been noted in annual audits. In the broader context, Da Nangs retail sector benefits from 12 million annual tourists, but faces saturation with over 10 major malls competing for share. Strengths lie in its walkable layout and family-friendly vibe, while drawbacks include seasonal footfall dips during off-peak months and reliance on domestic spending amid economic fluctuations.&quot;,&quot;city&quot;:{&quot;name&quot;:&quot;Da Nang&quot;},&quot;anchor_tenants&quot;:&quot;AEON Mall, Lotteria, VinMart&quot;,&quot;distance&quot;:3.09,&quot;cover_photo&quot;:null,&quot;key_stats&quot;:{&quot;retail_stores_count&quot;:&quot;80&quot;,&quot;gla_sqm&quot;:&quot;40000&quot;,&quot;anchor_tenants&quot;:&quot;AEON Mall, Lotteria, VinMart&quot;}}],&quot;secondary&quot;:[],&quot;outside&quot;:[]}" data-map-update-url-value="/malls/helio" id="mall-map-wrapper"><div data-city="Da Nang" data-current-mall="true" data-id="helio" data-lat="16.04" data-lng="108.22" data-map-target="mall" data-name="Helio Center" style="display: none;"></div><div data-map-target="map" id="map"></div><div class="demographic-panel collapsed" data-map-target="demographicPanel"><div class="panel-header"><h4><i aria-hidden="true" class="ri-bar-chart-line"></i> Market Demographics</h4><button class="toggle-btn" onclick="this.parentElement.parentElement.classList.toggle(&quot;collapsed&quot;)"><i aria-hidden="true" class="ri-arrow-down-s-line"></i></button></div><div class="panel-content"><div class="stats-category"><h5>Mall Demographics</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">Hai Chau District, 5 km radius Area</div><div class="stat-label">Primary Catchment Area</div></div><div class="stat-card"><div class="stat-value">10-20 km radius including surrounding districts Area</div><div class="stat-label">Secondary Catchment Area</div></div><div class="stat-card"><div class="stat-value">1,100,000 People</div><div class="stat-label">Catchment area population</div></div><div class="stat-card"><div class="stat-value">2.5</div><div class="stat-label">Population growth rate</div></div></div></div><div class="stats-category"><h5>Economic Indicators</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">21,770,000 VND per month</div><div class="stat-label">Median household income</div></div><div class="stat-card"><div class="stat-value">2.3</div><div class="stat-label">Unemployment rate</div></div><div class="stat-card"><div class="stat-value">35 Index (NY=100)</div><div class="stat-label">Cost of living index</div></div></div></div><div class="stats-category"><h5>Consumer Spending</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">18,000,000 VND per year</div><div class="stat-label">Retail spending per capita</div></div><div class="stat-card"><div class="stat-value">3,600,000 VND per year</div><div class="stat-label">Spending on apparel</div></div><div class="stat-card"><div class="stat-value">7,200,000 VND per year</div><div class="stat-label">Spending on groceries</div></div><div class="stat-card"><div class="stat-value">2,700,000 VND per year</div><div class="stat-label">Spending on electronics</div></div></div></div><div class="stats-category"><h5>Mall Traffic &amp; Performance</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">1,825,000 Visitors</div><div class="stat-label">Annual foot traffic</div></div><div class="stat-card"><div class="stat-value">2 Hours</div><div class="stat-label">Dwell time</div></div><div class="stat-card"><div class="stat-value">20.0</div><div class="stat-label">Conversion rate</div></div><div class="stat-card"><div class="stat-value">10,000,000 VND per year</div><div class="stat-label">Sales per square meter</div></div></div></div><div class="stats-category"><h5>Competition &amp; Tenant Mix</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">50 Stores</div><div class="stat-label">Number of retail stores</div></div><div class="stat-card"><div class="stat-value">Yes Presence</div><div class="stat-label">Anchor tenant presence</div></div><div class="stat-card"><div class="stat-value">Medium Density</div><div class="stat-label">Competitor density (same category)</div></div><div class="stat-card"><div class="stat-value">High Diversity</div><div class="stat-label">Tenant diversity</div></div></div></div><div class="stats-category"><h5>Real Estate &amp; Leasing</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">20,000 m²</div><div class="stat-label">Gross Leasable Area</div></div><div class="stat-card"><div class="stat-value">4 Levels</div><div class="stat-label">Number of Levels</div></div><div class="stat-card"><div class="stat-value">930 USD per year</div><div class="stat-label">Average rent per square meter</div></div><div class="stat-card"><div class="stat-value">5.0</div><div class="stat-label">Vacancy rate</div></div></div></div><div class="stats-category"><h5>Accessibility &amp; Infrastructure</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">High Proximity</div><div class="stat-label">Proximity to main roads</div></div><div class="stat-card"><div class="stat-value">Good Access</div><div class="stat-label">Public transport access</div></div><div class="stat-card"><div class="stat-value">1,000 Spaces</div><div class="stat-label">Parking spaces</div></div><div class="stat-card"><div class="stat-value">High Traffic</div><div class="stat-label">Pedestrian traffic</div></div></div></div><div class="stats-category"><h5>Digital &amp; E-commerce Trends</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">High Competition</div><div class="stat-label">E-commerce competition</div></div><div class="stat-card"><div class="stat-value">Medium Adoption</div><div class="stat-label">Click-and-collect adoption</div></div><div class="stat-card"><div class="stat-value">80.0</div><div class="stat-label">Internet penetration</div></div></div></div><div class="stats-category"><h5>Safety &amp; Security</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">Low Rate</div><div class="stat-label">Retail crime rate</div></div><div class="stat-card"><div class="stat-value">CCTV and guards Measures</div><div class="stat-label">Security measures</div></div></div></div><div class="stats-category"><h5>Marketing &amp; Events</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">Frequent Events</div><div class="stat-label">Promotional events</div></div><div class="stat-card"><div class="stat-value">30.0</div><div class="stat-label">Loyalty program penetration</div></div><div class="stat-card"><div class="stat-value">Yes Presence</div><div class="stat-label">Digital signage presence</div></div></div></div><div class="stats-category"><h5>Growth Potential</h5><div class="stats-grid"><div class="stat-card"><div class="stat-value">5.0</div><div class="stat-label">Projected foot traffic growth</div></div><div class="stat-card"><div class="stat-value">Ongoing Pipeline</div><div class="stat-label">New tenant pipeline</div></div><div class="stat-card"><div class="stat-value">Upgrading Plans</div><div class="stat-label">Mall expansion plans</div></div></div></div></div></div></div></template></turbo-stream>