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West Des Moines, IA Insightsas of Oct 2026
Population size
74 K People
Age distribution
Median 36.5 years
Household size
2.4 People
Median household income
84,925 USD
Dominant industries
Finance and insurance sector
Cost of living index
90 index
Retail sales per capita
10,500 USD
Disposable income
65,000 USD
Spending behavior by category - apparel
2,544 USD
Spending behavior by category - dining
3,200 USD
Spending behavior by category - electronics
1,200 USD
Existing retail mix
Malls and strip centers type
Number of competitors
50+ stores
Market saturation
High level
Presence of anchor tenants
Yes presence
Foot traffic from nearby businesses
High level
Rent costs
25 USD/SF/YR
Property values
315,000 USD
Zoning laws
Mixed-use allowed type
Business permits
Standard process type
Availability of retail space
64 listings spaces
Proximity to major roads
Direct access access
Public transportation access
DART service service
Parking availability
Ample level
Pedestrian traffic
Medium level
Vehicle traffic
Congested on 63rd St level
Public transport accessibility
Good level
Commute times
20 minutes
Work patterns
Suburban office commute pattern
Shopping preferences
Hybrid online/in-store preference
Brand affinity
Hy-Vee strong brand
Consumer loyalty
High to local retailers level
Entertainment and leisure trends
Festivals and holidays trends
Crime statistics
1 in 43 chance risk
Shoplifting rates
Low level
Public safety measures
Active police patrols measures
Tourist spending
Moderate level
Tourist footfall
Increasing level
Major local events
Holiday markets events
Seasonal attractions
Summer festivals attractions
Click-and-collect adoption
Growing level
Total retail space
120,774 sqm
Retail space per capita
2 sqm
Retail leakage rate
Low level
Sustainable retail demand
High level
Major upcoming retail projects
Valley West redevelopment projects
Consumer spending patterns
Stable increase pattern
Grocery expenditure trends
Rising slightly trends
Luxury retail performance
Moderate level
Top mall shopping preferences
Jordan Creek mall
Key drivers for mall visits
Convenience and events drivers
Preferred brand categories
Low preference category
Preferred brand categories
High preference category
Number of existing malls
2 malls
Total retail footfall
5,000,000 visits
Retail market gaps
Luxury and experiential gaps
Trade area population
737,164 people
Retail potential in catchment area
High level
Preferred mall layouts
Open-air town center layout
Public transport access
DART routes access
Walkability score
60 score
Road infrastructure & car access
Excellent level
Parking capacity in comparable malls
High capacity
Surrounding land use & future developments
Suburban mixed-use use
Retail Destinations in West Des Moines, IA
Browse 1 retail destination in West Des Moines, IA, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
West Des Moines, IA at a Glance
- Total Properties1
- CountryUnited States
