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Seoul Insightsas of Oct 2026
Population size
9.6 M People
Household size
2.19 People
Median household income
60,000,000 KRW/year
Job growth
312,000 jobs
Dominant industries
Technology and services nan
Cost of living index
69.0 index
Retail sales per capita
8,500 USD
Disposable income
15,180 USD/capita
Spending behavior by category - apparel
704 USD/capita
Spending behavior by category - dining
1,200 USD/capita
Spending behavior by category - electronics
800 USD/capita
Existing retail mix
Mixed: luxury, grocery, fashion nan
Number of competitors
High: 23 major retailers nan
Market saturation
High nan
Presence of anchor tenants
Yes: Lotte, Hyundai, Shinsegae nan
Foot traffic from nearby businesses
Moderate decline visitors
Rent costs
180,000 KRW/pyeong/month
Property values
High: 14,300-21,400 USD/sq m
Zoning laws
Restrictive for large retail nan
Business permits
Required for retail setup nan
Availability of retail space
Limited in prime areas sq m
Proximity to major roads
Excellent in Gangnam nan
Public transportation access
High nan
Parking availability
Adequate in malls spaces
Pedestrian traffic
High in Myeongdong visitors/day
Vehicle traffic
Congested vehicles/hour
Commute times
34.5 minutes
Work patterns
Office dominant, low remote %
Shopping preferences
Omnichannel, e-commerce heavy nan
Brand affinity
High for K-beauty, luxury nan
Consumer loyalty
High via programs nan
Entertainment and leisure trends
K-pop, hiking, urban camping nan
Crime statistics
24.2 index
Public safety measures
Hologram police, CCTV nan
Tourist spending
317 USD/day
Tourist footfall
1.36M visitors/month
Major local events
Seoul Lantern Festival nan
Seasonal attractions
Winter festivals, hanok villages nan
Click-and-collect adoption
High %
Local preference for in-store shopping
Moderate %
Total retail space
nan sq m
Retail space per capita
nan sq m/person
Retail leakage rate
Low %
Sustainable retail demand
Growing nan
Major upcoming retail projects
Haus Nowhere Seoul nan
Consumer spending patterns
Health-conscious, digital nan
Luxury retail performance
16.56B USD
Top mall shopping preferences
The Hyundai Seoul nan
Key drivers for mall visits
Experiential, tourism nan
Preferred brand categories
High demand nan
Preferred brand categories
Growing nan
Number of existing malls
21 malls
Total retail footfall
nan visits
Retail market gaps
Sustainable, experiential nan
Trade area population
26M people
Retail potential in catchment area
High nan
Preferred mall layouts
Mixed-use, futuristic nan
Public transport access
Excellent score
Walkability score
64.4 index
Road infrastructure & car access
Advanced nan
Parking capacity in comparable malls
Thousands spaces
Surrounding land use & future developments
Mixed-use urban nan
Retail Destinations in Seoul
Browse 37 retail destinations in Seoul, South Korea. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Seoul at a Glance
- Total Properties37
- CountrySouth Korea
