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Santa Monica, CA Insightsas of Oct 2026
Population size
93 K People
Population growth
0.4%
Age distribution
0-14: 12%
15-24: 9%
25-44: 34%
45-64: 26%
65+: 19% percent
15-24: 9%
25-44: 34%
45-64: 26%
65+: 19% percent
Household size
2.0 People
Household composition
Families with children: 22%
Single person: 48%
Couples: 30% percent
Single person: 48%
Couples: 30% percent
Education level
Bachelor's or higher: 68 percent
Median household income
98,000 USD/year
Employment rate
94 %
Job growth
1.2 %
Dominant industries
Technology, Entertainment, Tourism, Retail industries
Cost of living index
185 index
Retail sales per capita
18,500 USD/year
Disposable income
72,000 USD/year
Spending behavior by category - apparel, dining, electronics
Apparel: 12%, Dining: 22%, Electronics: 8% percent
Existing retail mix
Fashion boutiques, Restaurants, Electronics stores, Grocery chains mix
Number of competitors
1,200 retailers
Market saturation
75 percent
Presence of anchor tenants
Yes - major department stores and supermarkets presence
Foot traffic from nearby businesses
High - office and tourist areas level
Rent costs
85 USD/sqm/month
Property values
12,000 USD/sqm
Zoning laws
Mixed-use commercial zones permitted laws
Business permits
Standard business license required permits
Availability of retail space
Moderate - limited prime vacancies availability
Proximity to major roads
High - near I-10 and Pacific Coast Highway access
Public transportation access
High - Metro rail and bus lines access
Parking availability
Moderate - street and structured lots availability
Pedestrian traffic
-25,000 pedestrians/day
Vehicle traffic
45,000 vehicles/day
Public transport accessibility
High level
Commute times
28 minutes
Work patterns
Hybrid work common, high remote workers patterns
Shopping preferences
Preference for experiential and sustainable retail preferences
Brand affinity
High for eco-friendly and premium brands affinity
Consumer loyalty
Moderate - 45 percent
Entertainment and leisure trends
High interest in outdoor dining and events trends
Crime statistics
Low - property crime dominant level
Shoplifting rates
Moderate - 120 incidents/year
Public safety measures
High - visible policing and cameras measures
Tourist spending
450,000,000 USD/year
Tourist footfall
8,000,000 visitors/year
Major local events
Santa Monica Pier events, farmers markets events
Seasonal attractions
Beach season summer peak attractions
E-commerce penetration
35 %
Click-and-collect adoption
25 %
Local preference for in-store shopping
65 %
Total retail space
450,000 sqm
Retail space per capita
4.8 sqm/person
Projected growth in retail space
2 %
Retail leakage rate
15 %
Sustainable retail demand
High - focus on green retail demand
Major upcoming retail projects
Mixed-use developments on 3rd Street Promenade projects
Grocery market share distribution - Top 3 retailers & market share
Trader Joe's: 28%, Whole Foods: 22%, Ralphs: 18% percent
Consumer spending patterns
High on health, wellness, and luxury items patterns
Grocery expenditure trends
Increasing - 3.5 percent/year
Luxury retail performance
Strong - 8 percent growth
Top mall shopping preferences
Santa Monica Place preferred for variety preferences
Shopping trips to other cities - % of residents
20 percent
Key drivers for mall visits
Dining, events, and unique stores drivers
Preferred brand categories - Luxury fashion, Value fashion, etc.
Luxury fashion: 15%, Value fashion: 25%, Casual: 35% percent
Number of existing malls
2 malls
Total retail footfall - annual visits across malls
12,000,000 sqm
Retail market gaps
Limited mid-range family apparel options gaps
Trade area population
450,000 people
Retail potential in catchment area
High - affluent demographics potential
Projected retail growth rate
2.5 %
Preferred mall layouts
Open-air promenade style preferred layouts
Public transport access
High - multiple bus and rail options access
Walkability score
85 score
Road infrastructure & car access
Good - major highways nearby access
Parking capacity in comparable malls
2,500 spaces
Surrounding land use & future developments
Mixed residential-commercial with ongoing waterfront projects developments
Retail Destinations in Santa Monica, CA
Browse 2 retail destinations in Santa Monica, CA, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Santa Monica, CA at a Glance
- Total Properties2
- CountryUnited States
