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Rockaway, NJ Insightsas of Oct 2026

Population size
14 K People
Population growth
0.5%
Age distribution
0-14: 15%
15-24: 10%
25-44: 30%
45-64: 25%
65+: 20% percent
Household size
2.5 People
Household composition
Families: 60%
Singles: 25%
Seniors: 15% percent
Education level
High school or higher: 90%
Bachelor's or higher: 35% percent
Median household income
70,000 USD/year
Employment rate
60 %
Job growth
1 %
Dominant industries
Retail, tourism, healthcare
Cost of living index
150
Retail sales per capita
5,000 USD/year
Disposable income
50,000 USD/year
Spending behavior by category - apparel, dining, electronics
Apparel: 10%, Dining: 15%, Electronics: 8% percent
Existing retail mix
Small shops, supermarkets, boardwalk vendors, restaurants
Number of competitors
20 stores
Market saturation
Medium
Presence of anchor tenants
Yes, including supermarkets like Key Food
Foot traffic from nearby businesses
500,000 visits/year
Rent costs
36 USD/sqm/month
Property values
600,000 USD
Zoning laws
Mixed-use commercial along boardwalk
Business permits
Standard NYC process, 30-60 days days
Availability of retail space
10,000 sqm
Proximity to major roads
Direct access to Cross Bay Boulevard
Public transportation access
Good, A train and buses
Parking availability
Limited street and lot parking
Pedestrian traffic
1,000,000 visits/summer
Vehicle traffic
20,000 vehicles/day
Public transport accessibility
High, multiple lines
Commute times
45 minutes
Work patterns
Many commute to NYC, remote work 20% percent
Shopping preferences
Local and convenience-focused
Brand affinity
Mix of national and local brands
Consumer loyalty
Medium, 50% repeat local percent
Entertainment and leisure trends
Beach activities, surfing, outdoor dining
Crime statistics
15 incidents/1,000 people
Shoplifting rates
Low, 2 incidents/1,000
Public safety measures
NYPD patrols, community watch
Tourist spending
100,000,000 USD/year
Tourist footfall
2,000,000 visits/summer
Major local events
Rockaway Beach Festival, surf competitions
Seasonal attractions
Beach, boardwalk in summer
E-commerce penetration
20 %
Click-and-collect adoption
15 %
Local preference for in-store shopping
70 %
Total retail space
50,000 sqm
Retail space per capita
3.6 sqm/person
Projected growth in retail space
2 %
Retail leakage rate
30 %
Sustainable retail demand
High for eco-friendly options
Major upcoming retail projects
Boardwalk reconstruction with new shops
Grocery market share distribution - Top 3 retailers & market share
Key Food: 40%, C Town: 30%, Fine Fare: 20% percent
Consumer spending patterns
Conservative, focused on essentials
Grocery expenditure trends
Increasing 3% percent
Luxury retail performance
Low, limited options
Top mall shopping preferences
Gateway Plaza for convenience
Shopping trips to other cities - % of residents
40 percent
Key drivers for mall visits
Convenience, variety
Preferred brand categories - Luxury fashion, Value fashion, etc.
Value fashion: 60%, Luxury: 10%, Casual: 30% percent
Number of existing malls
2
Total retail footfall - annual visits across malls
500,000 sqm
Retail market gaps
More dining and entertainment options
Trade area population
100,000 people
Retail potential in catchment area
Medium
Projected retail growth rate
2.5 %
Preferred mall layouts
Open-air and boardwalk-style
Public transport access
Good, subway and bus lines
Walkability score
70
Road infrastructure & car access
Good paved roads, easy access
Parking capacity in comparable malls
1,000 spaces
Surrounding land use & future developments
Residential and beach, boardwalk upgrades

Retail Destinations in Rockaway, NJ

Browse 1 retail destination in Rockaway, NJ, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.

Rockaway, NJ at a Glance
Brands Wanted · 5,400 SF

1–1.5 year lease, below market rent, 2nd-generation, fully operational, cosmetic build-out only — move-in ready

At Market Street – The Woodlands, TX, USA

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