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Brooklyn, NY Insightsas of Oct 2026
Population size
2.7 M People
Population growth
0.5%
Age distribution
0-14: 20%
15-24: 12%
25-44: 35%
45-64: 22%
65+: 11% percent
15-24: 12%
25-44: 35%
45-64: 22%
65+: 11% percent
Household size
2.6 People
Household composition
Families with children: 28%
Single-person: 35%
Couples: 25%
Other: 12% percent
Single-person: 35%
Couples: 25%
Other: 12% percent
Education level
Bachelor's or higher: 38% percent
Median household income
81,000 USD/year
Employment rate
62 %
Job growth
1.2 %
Dominant industries
Healthcare, Retail, Tech, Finance, Education industries
Cost of living index
185 index
Retail sales per capita
12,500 USD/year
Disposable income
52,000 USD/year
Spending behavior by category - apparel, dining, electronics
Apparel: 18%, Dining: 25%, Electronics: 12% percent
Existing retail mix
Mixed-use retail, boutiques, big box, food halls, independent stores mix
Number of competitors
15,000 retail businesses
Market saturation
75 percent
Presence of anchor tenants
Target, Whole Foods, local anchors like Barclays Center retailers tenants
Foot traffic from nearby businesses
High in commercial corridors traffic
Rent costs
85 USD/sqm/month
Property values
8,500 USD/sqm
Availability of retail space
Low vacancy in prime areas availability
Proximity to major roads
Excellent via Belt Parkway, BQE access
Public transportation access
Excellent access
Parking availability
Limited street parking, garages common availability
Pedestrian traffic
High in commercial districts traffic
Vehicle traffic
Congested during peak hours traffic
Public transport accessibility
Very high accessibility
Commute times
35 minutes
Work patterns
Hybrid work common, many commute to Manhattan patterns
Shopping preferences
Mix of value and experiential, local brands preferred preferences
Brand affinity
High for local and sustainable brands affinity
Consumer loyalty
Moderate to high for favorites loyalty
Entertainment and leisure trends
High interest in dining, events, outdoor markets trends
Crime statistics
Property crime moderate, violent crime below national average in many areas statistics
Shoplifting rates
Moderate increase post-pandemic rates
Public safety measures
Increased policing and cameras in retail zones measures
Tourist spending
2,800 USD/visitor
Tourist footfall
High in summer and holidays footfall
Major local events
Brooklyn Half Marathon, food festivals, holiday markets events
Seasonal attractions
Coney Island, parks, waterfront attractions
E-commerce penetration
45 %
Click-and-collect adoption
30 %
Local preference for in-store shopping
55 %
Total retail space
2,500,000 sqm
Retail space per capita
0.94 sqm
Projected growth in retail space
2.5 %
Retail leakage rate
25 %
Sustainable retail demand
Strong for eco-friendly options demand
Major upcoming retail projects
Mixed-use developments in downtown Brooklyn and waterfront projects
Grocery market share distribution - Top 3 retailers & market share
Whole Foods: 22%, Trader Joe's: 18%, Local supermarkets: 25% percent
Consumer spending patterns
Higher on experiences and local goods patterns
Grocery expenditure trends
Stable with growth in organic trends
Luxury retail performance
Moderate growth in select areas performance
Top mall shopping preferences
Mixed-use centers over traditional malls preferences
Shopping trips to other cities - % of residents
15 percent
Key drivers for mall visits
Dining, events, convenience drivers
Preferred brand categories - Luxury fashion, Value fashion, etc.
Value fashion and local designers preferred over luxury categories
Number of existing malls
5 malls
Total retail footfall - annual visits across malls
45,000,000 sqm
Retail market gaps
Limited mid-tier fashion and experiential retail gaps
Trade area population
3,500,000 people
Retail potential in catchment area
High due to density potential
Projected retail growth rate
3 %
Preferred mall layouts
Open-air and mixed-use preferred layouts
Public transport access
Very high access
Walkability score
85 score
Road infrastructure & car access
Good but congested infrastructure
Parking capacity in comparable malls
1,500 spaces
Surrounding land use & future developments
Mixed residential, commercial, waterfront redevelopment use
Retail Destinations in Brooklyn, NY
Browse 1 retail destination in Brooklyn, NY, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Brooklyn, NY at a Glance
- Total Properties1
- CountryUnited States
