Loading...
Add Filters
Appleton, WI Insightsas of Oct 2026
Population size
76 K People
Age distribution
25% under 18
60% 18-64
15% 65+ %
60% 18-64
15% 65+ %
Household size
2.4 People
Household composition
65% families
35% non-families %
35% non-families %
Median household income
77,450 USD
Dominant industries
Manufacturing, Healthcare, Retail nan
Cost of living index
90 index
Retail sales per capita
10,000 USD
Disposable income
50,000 USD
Existing retail mix
Malls, strip centers, downtown shops nan
Number of competitors
50+ stores
Market saturation
Medium nan
Presence of anchor tenants
Yes, e.g., Macy's at Fox River Mall nan
Foot traffic from nearby businesses
High in downtown nan
Rent costs
12 USD/sq ft
Property values
220,000 USD
Zoning laws
Commercial zones allow retail nan
Business permits
Available, standard process nan
Availability of retail space
Moderate, some vacancies nan
Proximity to major roads
Direct access to US 41 nan
Public transportation access
Valley Transit serves key areas nan
Parking availability
Ample, multiple garages downtown nan
Pedestrian traffic
High in downtown, moderate elsewhere nan
Vehicle traffic
Moderate on major roads nan
Public transport accessibility
Good, with Valley Transit routes nan
Commute times
20 minutes
Work patterns
Standard 9-5, some shifts in manufacturing nan
Shopping preferences
Mix of online and in-store nan
Brand affinity
Local and national chains nan
Consumer loyalty
High to familiar retailers nan
Entertainment and leisure trends
Festivals, sports, outdoor activities nan
Crime statistics
26 per 1,000
Shoplifting rates
Low, below national average nan
Public safety measures
Police patrols, surveillance nan
Tourist spending
100,000,000 USD
Tourist footfall
500,000 visitors
Major local events
Mile of Music Festival nan
Seasonal attractions
Summer festivals, winter holidays nan
Total retail space
185,806 sqm
Retail space per capita
2 sqm
Sustainable retail demand
High nan
Major upcoming retail projects
Fox River Mall redevelopment nan
Consumer spending patterns
Weekly grocery and monthly apparel nan
Luxury retail performance
Low demand nan
Top mall shopping preferences
Fox River Mall nan
Key drivers for mall visits
Convenience, sales events nan
Preferred brand categories
Low preference nan
Preferred brand categories
High preference nan
Number of existing malls
2 malls
Total retail footfall
5,000,000 visits
Retail market gaps
Boutique and specialty stores nan
Trade area population
250,000 people
Retail potential in catchment area
High nan
Preferred mall layouts
Open-air and mixed-use nan
Public transport access
Valley Transit coverage nan
Walkability score
60 /100
Road infrastructure & car access
Good, with US 41 proximity nan
Parking capacity in comparable malls
5,000 spots
Surrounding land use & future developments
Mixed-use, mall redevelopments nan
Retail Destinations in Appleton, WI
Browse 1 retail destination in Appleton, WI, United States. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Appleton, WI at a Glance
- Total Properties1
- CountryUnited States
